Transparency Talk

Category: "Who Has Glass Pockets?" (27 posts)

Through a Glass a Little Less Darkly: 2015 Philanthropic Transparency Highlights
January 7, 2016

(Janet Camarena is director of transparency initiatives at the Foundation Center.)

Janet Camarena PhotoAs we begin 2016, it’s important to reflect on the progress and highlights from the previous year.  And here at Glasspockets, we are always looking for examples of how the field is opening its windows and giving us all a better glimpse of what is going on inside. So, here you will find a listing of the top ten moments, efforts, and singular examples in 2015 that stood out to me as serving to bring the great kaleidoscope of philanthropy into sharper focus. 

The Thought Leaders:

#10 - Fund for Shared Insight (FSI) shares baseline report, Feedback Loops and Openness: A Snapshot of the Field, in March.  One of the report’s most interesting findings was that the key barrier to foundation openness is organizational culture.  This could be seen as a lowlight rather than a highlight since culture is tough to overcome.  But this was an important finding and report to be commissioned and shared because FSI is not just another industry group out to improve philanthropy; it is actually made up of philanthropy professionals now representing more than a dozen leading foundations, so the opportunity for peer learning, influence, and momentum building is high. 

Laura Arrillaga-Andreessen#9 - Philanthropist and Silicon Valley Thought Leader, Laura Arrillaga-Andreessen, advocates that philanthropy should adopt a "glass skulls" approach, encouraging donors to open up about the processes and strategies foundations use to think through grantmaking decisions.  In an August Transparency Talk blog, she explained that true transparency "provides a window into the brain of the foundation," and also elaborated on the link between greater transparency and greater impact.  The tech community has not exactly been lauded for openness around its giving. Since Arrillaga-Andreessen is particularly influential among Silicon Valley’s tech philanthropists, this is a hopeful sign that her peers may eventually recognize openness - as a better strategy than stealth - to attain social impact. 

Darren Walker photo#8 - Leading foundations opened up their processes and strategies via the blogosphere and other online engagement.  Some foundations have been blogging for a long time, but last year I noticed a couple of online missives in particular that I hope signals a new trend of foundations, including their own CEOs, more regularly engaging online with audiences-and more importantly, signaling that they are listening, informing strategies based on what they are hearing, and responding to feedback and questions.  A notable example is Ford Foundation CEO Darren Walker and his online letter in June, "What’s Next for the Ford Foundation?" Much has been written, and deservedly so, about Walker’s eloquent case for continuing to focus the foundation’s resources on inequality.  What stood out to me happened earlier in that letter, where Walker wrote about the responses he received when he asked stakeholders to assess his first year on the job: "Tell me the truth. That simple request drew more than 2,000 e-mails to my inbox. Some of them were profound and insightful. Others, lighthearted. But all of them were truthful. And I couldn’t be more grateful. In reading and reflecting on each and every response, I have become more aware of the ways in which we can improve our institution, and serve our mission."

In a field in which many grantees never receive a response to a completed grant report, hearing about a CEO who reads his emails is hard to believe were it not for how Walker proceeded to then openly share the kind of institutional self-awareness that is only possible from taking such an exercise seriously.

Larry Kramer PhotoAnother notable mention in this vein is the William and Flora Hewlett Foundation's "Work in Progress" blog, which counts CEO Larry Kramer as a regular contributor, and offers insights into foundation operation, strategy, and direction.  The blog, which just completed its second year, quickly gained attention when Kramer made it a key part of his foundation leadership to create a culture of transparency at Hewlett, and has consistently offered a window on a variety of leaders at Hewlett.  At a foundation with term limits, in which the cast is consistently changing, having this kind of frequent access to the humans behind the philanthropy machinery is important.  This was underscored in a blog Kramer wrote in September called Question Time in which he re-caps good questions that came up in "open forum" calls the foundation hosted in the summer to offer grantees a platform to ask the foundation about "anything and everything."  The questions and answers included everything from the foundation’s strategy to combatting climate change to preparing grantees for program staff transitions given the term limits, as well as future directions for funding. But the key message from the post and the Open Forum is that the foundation is listening and responding.

The Watchdogs:

David Callahan photo#7 - Inside Philanthropy becomes a must read.  The world needs watchdogs, and in 2015, Inside Philanthropy became a must read for many insiders looking to see if they had been written about.  David Callahan used his journalistic chops and considerable knowledge about philanthropy to write compelling content about high profile givers and didn’t hold back on his assessments.  More than 30 of Inside Philanthropy’s blogs in 2015 either mention or focus on transparency, and in fact, he closed the year with a particularly detailed piece, Darkness Grows: Time for a New Conversation About Philanthropy and Transparency that shows why for those who find transparency a burden, it is definitely better to give than to receive.

 

Aaron Dorfman photo#6 - NCRP’s executive director, Aaron Dorfman releases video footage of how difficult it can be to get an appointment with foundation executives. Philamplify, which is a project of NCRP, produced a report criticizing the opacity of the Hess Foundation and challenging it to evolve beyond "transaction philanthropy."  The only problem is they had no way to actually make sure the foundation ever saw the written report.  You can watch the video to see the lengths to which Dorfman went to try and deliver the unsolicited advice.  But the reason this is a highlight and not a lowlight is that the video and Philamplify have a sphere of influence beyond just the foundation in question, and it served as a cautionary tale here to others about why the "don’t call us, we’ll call you" approach in philanthropy is part of the problem and not a solution.

 

Philanthropy-Not Business as Usual:

DonSDoering Photo#5 - While some foundations are still debating the merits of sharing grants data publicly on websites or external databases, one foundation executive director devoted significant real estate on the JRS Biodiversity Foundation website to showcasing the full story of each funded project. In a March Transparency Talk blog post, Don Doering outlined the JRS Biodiversity Foundation’s commitment to transparency in service to greater philanthropic impact.  The online "Grant Portfolio" section of its website reads like one might expect an internal board docket would look.  Visitors to this area of the website can quickly get up to speed on: the background of each grant; key objectives and activities of the grant; planned outcomes and outputs; progress reports; lessons learned; and notes from JRS staff about the project in question.  When colleagues ask me what my hopes are for the future of transparency in philanthropy, it often looks a lot like what the JRS Biodiversity Foundation website already has to offer. 

James Canales#4 - In late November our CEO Brad Smith wrote a blog post that appeared in PhilanTopic and Transparency Talk on the growing and troubling trend of foundations accepting applications by invitation only. In fact, he cited that only 28 percent of foundations in our database appear to have a responsive grantmaking process, and asserted that isolating a foundation from the outside world is not a best practice and concluded with some practical suggestions for how the field can open the door, "even if it’s just a crack."  Well, we heard back very swiftly from one foundation CEO, Jim Canales of the Barr Foundation, who immediately took the advice to heart and took the time to add language to the foundation’s website explaining the various ways in which one can get invited to apply.  The page outlines the often mysterious process of things like trustee-directed grants, staff initiated grants, and how to introduce foundation staff to a new idea or organization. Since taking the helm of the Barr Foundation, similar to what I stated earlier about Kramer at Hewlett and Walker at Ford, Canales has made improved transparency a priority at Barr and a signature of his leadership strategy. I hope this signals a trend of foundation leadership transitions that actually do lead to, well, leadership.   It may seem a small thing to add language to a website, but to those on the outside looking in, explaining the process of securing an invitation shows sensitivity toward inclusion, as opposed to the growing tendency toward exclusion.

Ross-150#3 - Throughout 2015, a number of high-profile foundation CEOs wrote about the importance of tracking and sharing diversity data.  Business as usual in philanthropy often can mean a double standard applies, with high expectations for transparency with grantee organizations, and a completely different yardstick for foundations.  So it was refreshing to see the foundation executives who were stepping forward to make these declarations do so with their own data in hand.  Dr. Robert Ross, CEO of The California Endowment (TCE), wrote about why diversity is important enough for philanthropy to measure in a Transparency Talk blog post last month, and he reflected on the impact the TCE Diversity Audit has had.  Ross states, "The Diversity Audit has helped us strengthen the culture and authorizing environment to express our values through our policies, practices, processes." In case you’re wondering, TCE is one of a very few foundations that conduct and publicly share transparency data.  According to our "Who Has Glass Pockets?" transparency assessment tally: of the 77 foundations that have taken and shared their assessments, only six publicly share head counts of this kind publicly, so TCE’s example here will perhaps serve as a framework for others. 

Another initiative, Green 2.0, has been pushing for similar transparency among environmental organizations, including environmental funders.  According to its latest chart, 12 of the top 40 environmental funders are sharing diversity data, and eight have made public statements about its importance. So the net positive here is not just the individual sharing of the data, but the movement building among peers that has the potential to influence how foundations approach inclusivity and diversity in the future, and perhaps more importantly, expand the spectrum of individuals who might consider philanthropy as a viable career path.

Rainbow Flag#2 - One of the great philanthropic strategy success stories happened in 2015 with Marriage Equality officially becoming the law of the land.  Through the work of the Civil Marriage Collaborative, philanthropy learned that when it works collectively and engages in storytelling about its beneficiaries, it can accelerate the pace of change.  Changing public opinion on gay marriage was key to the decision. In a break from business as usual in philanthropy, a collective of funders came together to support advocacy efforts, and stuck together over 11 years, investing $153 million to change hearts and minds.  Key to this was a willingness to invest in media campaigns, as well as to think broadly about the beneficiaries who would benefit from this investment, and then to humanize the case by showcasing stories featuring the voices of parents and grandparents of gay children as part of the effort.  The Civil Marriage Collaborative also gets extra kudos for sharing the lessons learned over those 11 years, the successes as well as the failures, with a case study and video titled appropriately, Hearts and Minds: The Untold Story of How Philanthropy and the Civil Marriage Collaborative helped America Embrace Marriage Equality.

Zuckerberg & Chan#1 - Mark Zuckerberg and his wife, Priscilla Chan launched the Chan Zuckerberg Initiative in December, and in so doing, also launched a global debate that put philanthropic transparency in the spotlight like never before.  Some may be surprised to see me list the Chan Zuckerberg Initiative as a transparency highlight, but what gave me hope is not the Initiative on its own, but the attention and visibility it gave to the importance of philanthropic transparency.  Suddenly topics usually reserved for the geekiest of foundation geeks--tax code, philanthropic vehicles, and the difference between traditional philanthropy and the LLC approach -- were being covered by everyone from The New York Times to San Jose Mercury News.  Committing Facebook shares currently valued at $45 billion to "advancing human potential and promoting equality" was bound to make a splash, but the ripples of the splash had more to do with the structure the couple chose for its largesse, rather than their eloquently written letter and the couple’s desire to make a positive difference. 

Unlike private foundations, LLCs are not required to provide details on giving, are able to fund both for profit and nonprofit entities, and there is no transfer of funds to an entity that is regulated to serve the public good.  However, on the positive side, with the launch of the Initiative,  Chan and Zuckerberg didn’t just write a moving letter; as one might expect, they developed an extensive and actually very informative Facebook page that includes a detailed timeline going back to the Initiative’s inception in 2009 through to the present, outlining key milestones and investments.  There are many foundations that don’t go to this extent.  However, at least with a private foundation, eventually all grants must be disclosed on the 990pf form, and there is no telling whether whatever information the Initiative provides is comprehensive.  So, is a Facebook status update really enough for an Initiative of this scale? It is a fair question to ask whether the public is really going to be served if there are no public disclosures actually required. And the win here is that perhaps enough people globally raised this question that it will inspire greater affinity for more transparent vehicles. 

So, what am I missing?  The drawback of a list like this is that inevitably something that should be included gets left off.  And we want to continue to use this space to highlight excellent examples of transparency at work in philanthropy, so please share any thoughts, self-promotion, or suggestions below.  We have a whole year of blog content ahead of us to fill and welcome audience input.  Happy New Year!

--Janet Camarena

A Dash of Diversity and a Cup of Reality
December 15, 2015

(Dolores Estrada is director of grant operations at The California Endowment, a health foundation established in 1996 to address the health needs of Californians.)

Editor’s Note: In the near future, our “Who Has Glass Pockets?” transparency assessment will include an additional data element related to diversity. We will continue to track which foundations have values statements related to diversity and inclusion, and we will also be adding a transparency element indicating which foundations openly share diversity data about their staff and board.  Currently, relatively few foundations provide diversity head counts, with only 5 out of 77 profiled foundations sharing that data publicly.  The California Endowment recently completed and posted its annual Diversity Audit, so we invited its team to draft a series of posts explaining why and how they share this information. This is the second post in the series, and the first post appears here.

Estrada-150At The California Endowment (TCE), our commitment to diversity, equity, and inclusion (DEI) is strong.  It is driven by a fundamental belief that we cannot achieve our mission of improved health for Californians unless every segment of our community participates in advancing solutions.  This commitment to diversity created a guiding framework for our organization.  It also set the stage for what we now call an authorizing environment, which means permission to talk about and engage in diversity-related work with the Foundation as leverage.   This space also allows us to gather information on the governance, management, and staff composition of our community partners which, in turn, helps to ensure that TCE holds itself accountable to our diversity and inclusion goals. 

Timing, as they say, is everything. In 2010, TCE transitioned to our 10-year Building Healthy Communities (BHC) strategy.  The planning and implementation of BHC was the perfect time to embrace our values through meaningful collection and use of diversity data.  Our recipe for moving forward had a pinch of confidence, a dash of diversity, doused with a cup of reality. 

Over the course of the last five years, as the manager of grants administration, I have had the task of operationalizing our institutional values of diversity, equity and inclusion into our paperless grantmaking and grant administration.  Although The California Endowment has held to these values since inception, we needed clarity on the mechanics of how collecting data would help us with our mission.  We have the resources and technology to collect the data, but when diversity principles and values meet reality, it gets a little complicated.  We discovered that when it came to incorporating DEI practice in our grantmaking and grant administration, we knew the outcomes we wanted, but had no clear, easy recipe to get there.

Being an advocate of diversity, equity and inclusion has meant being prepared to embrace failure as a pathway for future success.  Promoting and practicing DEI is not simple.  It requires planning, patience, and a willingness to openly share and learn from our failures.  And boy have we shared a lot!

We started with voluntary applicant diversity data questionnaires attached to our online applications.  Our diversity questionnaire was crafted with care to ensure that we were using the correct terminology to capture the information we needed.  We asked for diversity information on the board of directors, executives, and staff of our grantee organizations and stored it in our grants database. 

Being an advocate of diversity, equity and inclusion has meant being prepared to embrace failure as a pathway for future success.

Bam!  Our first clue that something wasn’t working?  In a grouping of over 600 applications submitted less than 400 provided diversity data.  More importantly, the data points submitted didn’t make sense given what we knew about the grantees.  We decided to give the data collection process more time and see what happened. 

We considered the phrasing of the various questions, terminologies used, and online format as possible culprits.  Were those the reason for this data desert?  No, what we failed to do was to explain to our grantee organizations and community stakeholders why we were asking for diversity data and what we intended to do with this information.  In addition, we realized that we had assumed “everyone” had the data and did not factor in barriers or challenges that applicants might have in collecting this information themselves. 

Our team convened, determined to clearly communicate our values and goals and the importance of the data.  Our CEO, Dr. Robert Ross, then penned a message for our online applications and communicated our intent for collecting diversity data, stating: 

"The data collected will serve multiple purposes: to help us understand how we reflect the communities we serve, equip our staff with critical data to assistant nonprofits to better serve the needs of California's diverse communities and to track our progress with our Board and our grantees and communities."

For the next couple of months, our goal will be to create opportunities to learn, share and have open dialogue about DEI data pertaining to the foundation and that of our grantees organization wide.  Our benchmark for success is not about collecting data from everyone, but rather an understanding of how diversity data is incorporated into our grantmaking and allow us to engage our communities and partners in meaningful ways. 

A dash of diversity and a cup of reality make the best recipe for success.

Diversity at the Foundation: Important Enough to Measure
December 8, 2015

(Robert K. Ross, M.D., is President and Chief Executive Officer for The California Endowment, a health foundation established in 1996 to address the health needs of Californians.)

Editor’s Note: In the near future, our “Who Has Glass Pockets?” transparency assessment will include an additional data element related to diversity. We will continue to track which foundations have values statements related to diversity and inclusion, and we will also be adding a transparency element indicating which foundations openly share diversity data about their staff and board.  Currently, relatively few foundations provide diversity head counts, with only 6 out of 77 profiled foundations sharing that data publicly.  The California Endowment recently completed and posted its annual Diversity Audit, so we invited its team to draft a series of posts explaining why and how they share this information. This is the first post in that series.

Ross-150About seven years ago, our Board of Directors engaged in a conversation about the values of diversity, equity, and inclusion at our institution.  While we re-affirmed our allegiance to these values which was present at the inception of The California Endowment, we concluded that we needed to ratchet up the seriousness of our resolve.  The questions that arose: Are we, as a foundation, committed enough to this issue to measure and track improvement?  We have metrics for a range of equity indicators in our healthy communities work, Sons and Brothers program etc., and overall strategic plan, so why not on the matter of diversity in our operation and structure as a foundation?

So, off we went.  We resolved to create a tool to assess our progress, now known as the Diversity Audit.  In it, we committed to express the value of, and commitment to, diversity across a range of parameters at The California Endowment: on our Board, at the management level, among our staff, grantees of the foundation, as well as contractors, consultants, and even investment managers.  We wanted to be able to express our commitment to diversity-equity-inclusion no matter which aspect or element of the foundation one might encounter.

The process of creating, and then institutionalizing the Diversity Audit required the support and engagement of Board, management, and staff.  There is a saying, “Culture eats strategy for breakfast.” We pay particular attention to recruiting new board members and senior management who value diversity, equity and inclusion.  We look to them to ensure that this commitment lives beyond any one individual or position, and becomes engrained in the DNA of the culture of The Endowment.  While turnover is inevitable in any organization, we do not ever take this commitment as a given. 

Cal Endow Photo
We also required the support of a savvy, thoughtful partner to hold our organizational hand through the process, and we procured the services of SPR Associates to do so.  SPR worked with our staff to begin establishing the right kind of data collection and reporting platform; we needed our Human Resources, Grants Administration, Contracts Administration, Program and Learning Staff, and Investments team all in the boat.  Obviously it required us to embark on the business of asking grantees, contractors, and consultants for the right kind of diversity information – and in the right way.  We now have the diversity question being posed nearly every time we engage in a financial or business transaction.

Diversity Audit 2013 coverOur Diversity Audit, while focusing on tracking progress through metrics, should not be confused or mistaken with the use of quotas.  Simply put, we don’t have numerical goals that define “success” in the Diversity Audit.  But we do want to know whether we have an organization that reflects the range of diversity that the state of California – and the communities we serve – now boasts.  Can we look ourselves in the mirror and comfortably state that our commitment to diversity is at last maintained, and even improves over time?

The Diversity Audit has helped us strengthen the culture and authorizing environment to express our values through our policies, practices, processes.  We review its progress with our Board every three years.  We share both our successes and mistakes with the philanthropic field because we believe that our efforts and value can inform our sector’s learning.  Diversity is indeed an element of my performance measures as President & CEO.  And that’s the way it should be.

--Robert K. Ross

Grantmaker Transparency: The Dawn of a New Age in Philanthropy
November 16, 2015

(Aaron Lester is demand generation manager at Fluxx.  This blog post first ran in PhilanTopic.)

Aaron_lester_for_PhilanTopic"People tend to be private about love and money, and in philanthropy, it's both," says Janet Camarena, director of transparency initiatives at Foundation Center.

It's only natural that, traditionally, philanthropy has unfolded behind closed doors. On the one hand, the freedom to make personal funding choices gives grantmakers the ability to stay above the fray, uninfluenced by both market and political pressures. On the other hand, it doesn't allow the public to understand, learn from, or think critically about philanthropy.

"Giving and charitable acts are such private, emotional transactions," says Suki O'Kane, director of administration at the Walter and Elise Haas Fund. "How do you come from such strong traditions of privacy and intimacy, and bring that out into the open?"

Where do things stand?

Indeed ­– how do we as a sector make the switch from a traditionally opaque business model to an enterprise that embraces more transparency? It all comes down to the following questions: What am I funding? Why am I funding what I'm funding? Is my funding making an impact? And perhaps most importantly, how do we improve?

How do we as a (philanthropic) sector make the switch from a traditionally opaque business model to an enterprise that embraces more transparency?

There is good news: transparency in philanthropy is happening, there's no denying it. In fact, it's well under way, with large foundations like Gates, Ford, and Getty, sharing their endeavors with the public, surveying their grantees (and sharing the results), and creating searchable grants databases. Still, transparency can be difficult.

As a grantmaker, you know that sometimes your investments fail, sometimes grantees don't perform the way you expected, and sometimes, despite your best intentions, you can't pull off a new initiative or program. "Philanthropy isn't venture capital," says Christine Maulhardt, director of communications and public affairs at the Blue Shield of California Foundation. "Big losses aren't typical in our sector. We want everything to work out perfectly."

Regardless of the perceived risks, transparency in philanthropy is here to stay. And yes, it can be scary and hard to figure out how to get started. But the rewards for embracing transparency far outweigh the risk of turning your back on it.

Time for Transparency ImageWhere are we headed?

 

As we look to the (not so distant) future, we're particularly excited about the potential for grantmakers and grantees alike to have the ability to track incoming evaluation data, to understand in real time their organization's short- and long-term impact, and to be able to respond to that data and take action to ensure continued progress.

In the past, there was no common language used to talk about impact evaluation. Now, for the first time, technology can help create that common language. It is possible for foundations to not only track their own progress toward a goal, but also to compare results with other groups working toward the same end. The intelligence learned creates a greater potential for real needle-moving impact.

Becoming Transparent: Best Practices

If your foundation is just beginning the journey toward greater transparency, Camarena has suggestions for working in league with your peers. First, there's no need to be revolutionary. "Rather than creating something custom for your foundation, really look across the field to some standard practices," she says. "When it comes to creating the application process, look at grants management systems that exist already, and look at taxonomy so that you're not inventing a language that won't make sense field-wide." Her key takeaways:

  • Look to other foundations for standard practices on transparency; don't reinvent the wheel
  • Take advantage of modern grants management systems to help guide your application process and to create a common taxonomy.
  • Join a regional association of grantmakers so you can network with your peers and share ideas, successes, failures, and best practices. If you're using a grantmaking solution, join the community of users.
  • Participate in field-wide movements like the Who Has Glasspockets initiative and Foundation Center's Get on the Map campaign.

As daunting as it may be to open your foundation's doors to the public, transparency has far more benefits than drawbacks. Not only will you be moving in step with a growing movement, you'll also be in great company. It's time we started to share the why and how of our giving. All of us stand to benefit.

--Aaron Lester

The 30-Layer Cake of Grants Management
November 11, 2015

(Adriana Jimenez is grants manager at the Surdna Foundation and also serves on the board of directors of the Grants Managers Network.  She will be a regular contributor to Transparency Talk, discussing issues pertaining to transparency, data, and grants management.)

AjimenezReality TV is not all mind-numbing. I recently discovered a baking show that had lessons to teach about working in the evolving world of grants management. 

In PBS’s The Great British Baking Show, contestants test different recipes to showcase their baking talents. One of the top challenges on the show was preparing a cake with 30 perfectly distinctive layers. This was the ultimate feat because it would expose the mastery of the bakers’ technical skills.

While the bakers relied primarily on precision and rules to pass this 30-layer trial and other “technical challenges,” the winning bakers also demonstrated “soft” skills: they were creative, flexible, and collaborative; they worked well under pressure; and they knew when to ditch tradition and take a risk when the conditions demanded it. These are precisely the skills that today’s -- and tomorrow’s -- grants managers need to thrive in a changing environment.

This was not too different from the advice I’d heard at a recent Grants Managers Network (GMN) program, Become the Grants Manager of the Future: be flexible and open; be a chief problem-solver and a team-player; and understand the rules so you know when to break them. Grants management, like baking, requires precision, measurement and technique, but it also requires creativity, adaptability, and nimbleness.

Led by Sara Davis, director of grants management at the William and Flora Hewlett Foundation, and Daniel Weinzveg, an organizational consultant, Become the Grants Manager of the Future addresses the growing hunger (pardon the food pun) among grants managers to get clarity on where the profession is headed and how we can collaborate to increase our impact in the philanthropic sector.  The program captures the excitement around these new opportunities.

Grants management, like baking, requires precision, measurement and technique, but it also requires creativity, adaptability, and nimbleness.

One of the session’s key points is that by connecting grants managers’ expertise in the “how” of grantmaking with the strategic side of grant practice, we can create frameworks that lead to greater transparency in order to support learning and collaboration. Operations can no longer be siloed from strategy, because transparency is the new norm.

In fact, there are many “new norms.”

The profession of grants management is rapidly evolving. The transactional elements of grants administration (e.g., processing grant requests, getting grantees paid, assembling board books) have always existed, and will remain critical to grantmaking organizations. 

However, over the past decade technology has automated many of these processes. According to the 2014 GMN/Technology Affinity Group survey, 65 percent of foundations now manage some level of paperless grant systems. This has opened up opportunities for grants management professionals to shift into more strategic roles and collaborate more closely with program staff and leadership. 

Grants management has also shifted as organizations have become more data-driven. Foundations now have access to vast amounts of information, and they are relying on grants managers to help them make sense of it.

Grants managers play a central role in collecting key data sets and trends about our grant portfolios over time, such as: demographic information about grantees and constituents served; outcomes, activities and indicators of success; statistics about average grant size/duration; geographic areas served; etc. We can also gather baselines about our internal processes to gauge efficiencies and stopgaps (e.g. turn-around time for making a grant, processing a payment, or reviewing a letter of inquiry).

As we become the grants managers of the future, what should foundations of the future look like?

Access to the right data – and knowing how to interpret it—can help foundations make informed decisions that lead to better outcomes in service of mission and grantees. It can help us set policies and procedures that are based on real needs and not arbitrary rules; it can support us in learning about our portfolios and making strategic course-corrections where needed;  and it can aid us in becoming more transparent about our work and measuring progress towards our stated goals.  We can also use benchmarks, such as Who Has Glass Pockets, to help in this endeavor.

The 2015 GMN Salary Survey found that grants management professionals spend only 42 percent of their time on “core” grants management functions.  Other job responsibilities include IT, evaluation, legal counsel, finance or working within grant programs.

The multi-functional nature of grants management provides an opportunity for transparency, as grants management professionals often act as a liaison between multiple areas of foundation work.  

Meanwhile, this disparity presents a challenge: Are grants managers properly trained to step into leadership roles as data analyst experts and decision-makers? Do we all aspire to be?  Is there an obstacle among foundations who do not recognize this potential in their grants management staff? How can they support grants management in their professional growth?

So, as we become the grants managers of the future, what should foundations of the future look like? From a strategic standpoint, philanthropy leaders have many questions to address if they want to foster a data-driven and learning-based culture:

  • How can foundations leverage their existing data to make informed strategic decisions?
  • What frameworks can be put in place to integrate grants management as key contributors to foundation learning, analysis, and decision-making in order to benefit the foundations themselves and the grantees they support?
  • How can foundations incorporate effective practices into their strategic grantmaking?

Answering these questions is not an easy feat, but neither was baking a 30-layer cake on The Great British Baking Show.

--Adriana Jimenez

Living Up to a Legacy of Glass Pockets
November 5, 2015

(Deanna Lee is chief communications and digital strategies officer at Carnegie Corporation of New York.)

Deanna LeeWhat does a website redesign have to do with “glass pockets?” For Carnegie Corporation of New York—whose mission is to promote the advancement and diffusion of knowledge and understanding—it goes far beyond a general use of the Internet to transmit information. “Glass pockets” is a defining principle of who we are, and thus a defining principle that has guided our entire web redesign process.

First, some background. In the 1950s,  Carnegie Corporation chair Russell Leffingwell testified before Congress that “foundation[s] should have glass pockets,” allowing anyone to easily look inside them and understand their value to society.  A legacy of transparency connected to dissemination continued through Corporation president John Gardner, who advocated for energetic dissemination of activities, to current president Vartan Gregorian, who has emphasized our “legacy of glass pockets” as an ideal and a guidepost for “communicating as clearly and in as much depth as possible how the Corporation conceives of its mission.”

Today’s digital landscape means that we can realize this—reaching and engaging more people, with more information about what we do—as never before. We think of web channels, tools, and design, not as new, “disruptive” technologies, but rather as evolving (and exciting!) opportunities to realize a 100-plus year-old mission.

And so, the redesign process for Carnegie.org began with a largely internal branding exercise to further define our longstanding mission. With the great folks at Story Worldwide, we articulated a core narrative with “pillars” or key principles, including a sense of stewardship to the legacy of Andrew Carnegie, a focus on expert knowledge, a “selfless” emphasis on program grantees and their work, and a commitment to serving as a convener of grantees in like areas of knowledge, and of knowledge-based communities.  These organizational principles were central to how design firm Blenderbox went on to imagine and develop the website layout and user experience.

At the same time, we conducted surveys and interviews with multiple stakeholders and audiences about the old site. As Chris Cardona of the Ford Foundation has written on the Glasspockets blog, we have to be open to failure, and be willing to look at what works and what doesn’t.  Also important, as emphasized in Glasspockets’ transparency indicators, is sharing the results.

What wasn’t working? People said they did not have a clear sense of our program areas.  With information and stories ranging from international peace and security to voting rights to standards in K-16 education all “mixed together,” they found it difficult to delve into their areas of interest.  Also, grantees wanted to be able to connect with peers, and to learn about each other’s activities.

This is why the new Carnegie.org immediately presents a clear depiction of our core program areas (arranged, in homage to Andrew Carnegie, like library book spines). 

1-600px
 

Each program folds out into a preview of a mini-site, with separate subdomains or “hubs” for Education…Democracy…International Peace and Security…and Higher Education and Research in Africa. 

2-600px


Enter a program hub, and a simple layout shows the overarching goal of the program and its focus areas (or, in terms of Glasspockets indicators, grantmaking priorities).

Beyond that, each program boasts its own flavor and kinds of content that emphasize those mission pillars—expert knowledge, convening, an emphasis on grantees, and stewardship of our history:

3-600pxInternational Peace and Security currently features commentary on this policy question of the day: Should the U.S. cooperate with Russia on Syria and ISIS? Answers are “convened” as a compendium of multiple grantee experts, scholars, and policymakers—a forum bringing together leading worldwide thinkers and opinions. 

Education features an interactive, multimedia presentation (we call it a Fable) on STEM education—showcasing our historical work on math and science education, including Carnegie Commission reports that set the framework for today’s Next Generation Science Standards, and visual case studies of grantees like Chicago’s Museum of Science and Industry.

Democracy’s Fable takes an extensive look at the 50th anniversary of the Voting Rights Act. Plus, at a time when nearly one in four Americans is not registered to vote, we wanted to convene communities and engage the public with our grantees’ work.

4-600px“Your Vote—Your Voice” showcases tiles of leaders of the New Americans Campaign weighing in on why it's important for recently naturalized citizens to vote. 

Good digital strategy also employs community, in the form of partnerships. We’re pleased to have worked with TINT to convene live social media compilations, including the feeds of more than 40 partners of National Voter Registration Day. And, a Genius version of the Voting Rights Act allows for annotations by experts at the Brennan Center for Justice and others.

Finally, we at the Corporation are, first and foremost, stewards of Andrew Carnegie’s legacy. Nearly 10 percent of visitors to our old site came for biographical information about him. To meet their needs more fully and to meet our mission, our Andrew Carnegie Fable includes embeddable elements key for students preparing multimedia presentations, with timelines, quotations, audio and film of Carnegie, infographics on his wealth, and connections to our family of 26 Carnegie institutions worldwide.

This is just the beginning. We’ll soon unveil features allowing program officers to share their experiences, video forums, and more.  It all comes down to glass pockets—using information and the presentation of information to openly share how we meet our mission responsibilities of serving as convener and champion of expert knowledge and change-making grantees. Carnegie.org aims to clearly present our intent, our priorities, and our work, and most of all to be a living—and evolving—expression of our mission to advance and diffuse knowledge and understanding.

--Deanna Lee

#77: Transparency Talk Welcomes the VNA Foundation to Glasspockets
October 14, 2015

(Melissa Moy is special projects associate for Glasspockets.  For more information, visit Foundation Center’s Who Has Glasspockets, and learn about VNA Foundation and the other foundations.)

Vna-foundationIn late September, the VNA Foundation joined our growing collection of “Who Has Glass Pockets?” (WHGP) profiles, which serve as both an assessment tool and a demonstration of a foundation’s commitment to transparency.  VNA became the 77th foundation to join WHGP. 

We thought it would be helpful to use our Transparency Talk blog as a way to introduce our audience to the newest foundation participant, and point out some of the interesting ways in which this Chicago-based foundation that supports healthcare for the underserved is employing innovative methods in how they communicate grantmaking and open up the work of philanthropy.

VNA Foundation, established in 1890 as the Visiting Nurse Association of Chicago, supports nonprofit organizations offering home- and community-based health care to the medically underserved.

About its Glasspockets participation, VNA states on its website: “We believe that foundations need to understand the value of transparency, be more open and clear in our communications, and highlight how the philanthropic sector partners with its grantees to serve the public good.”

"We believe that foundations need to understand the value of transparency, (and) be more open and clear in our communications."

The grantmaking process, from what a successful proposal looks like to what to expect when a funder says they want to meet with you, is often shrouded in mystery—but not at VNA.  The website features an informative prospective grantee area that not only shares the grantmaking process but reaches a high bar in transparency by sharing complete grant applications of successful proposals in addition to providing helpful insights into the foundation’s grantmaking process and its expectations from a site visit.  VNA also has an open invitation for grantees to highlight their work via the VNA Foundation’s YouTube channel.

VNA also shares contextual and historical information about its current and past special initiatives, and includes links to 14 years of its annual reports, an unusually comprehensive report collection.    

Additionally, VNA provides a unique and interactive infographic that discloses a great variety of grantmaking information in a very user-friendly format.  In the infographic, VNA openly shares geographic and financial information, as well as diversity data about its grantmaking in Chicago, from the city to the suburbs. 

Infographic data highlights include:

  • Grant overview & total grantmaking
  • Grant demographics by population, gender and ethnicity
  • Types of medical services and service settings among grantees
  • Types of grant support

Additionally, VNA’s infographic details what its grantees have learned, which may be helpful for other service organizations wanting to build on the work, while also providing other healthcare funders and grantees with helpful knowledge about their shared field.  For example, one grantee shared new and unforeseen challenges in light of the Affordable Care Act and Medicaid expansion.  Although the expansion has provided more people with insurance, the number of clinics and providers has not grown to meet the demand.

Does your foundation have glass pockets?  Please take our "Who Has Glass Pockets" assessment.  Your foundation could be #78!

--Melissa Moy

Meet the New Glasspockets Web Site
November 14, 2013

(Janet Camarena is the director of the Foundation Center's San Francisco office and leads the Center's Glasspockets effort.)

Janet CamarenaToday we are launching a redesigned and enhanced Glasspockets web site that I hope readers to this blog will enjoy exploring or rediscovering. Our goal remains the same as when the site launched in 2010: to champion greater philanthropic transparency in an online world. But the site today is a very different one, much improved by walking the transparency and accountability talk — thanks to our efforts to create a user experience that responds to direct feedback from our stakeholders.

You might be wondering if we really still need Glasspockets to champion transparency at all. And to that I would respond with a resounding "yes." It may be surprising to people to learn that — despite the digital age in which all knowledge seems available at the swipe of a finger on a mobile device — according to our latest data, fewer than 10% of foundations even have a web presence. Many assume that this is probably due to the large quantity of small, unstaffed family foundations that comprise many of the nation's foundations. However, even when we just looked at foundations with assets greater than $100 million, nearly 30% of those also did not have web sites. 

We recognize it's hard for grantmakers to know where to begin with transparency, so with the redesign, grantmakers will more easily be able to find tools they can use and steps they can take to increase their level of transparency in an online world.

So, it is clear, that many who practice institutional philanthropy prefer to do so in "stealth mode," which makes it very challenging from a field-building perspective since it is impossible to comprehensively map the ecosystem for fields and sub-fields. This makes life difficult for grantmakers and grantseekers alike, who then must rely on personal networks rather than complete data sources to connect with colleagues, compare notes, and identify potential solutions that are not replicating someone else's experimentation.

We recognize it's hard for grantmakers to know where to begin with transparency, so with the redesign, grantmakers will more easily be able to find tools they can use and steps they can take to increase their level of transparency in an online world.

Earlier this spring we conducted a user survey, asking questions about the impact of the Glasspockets initiative as well as questions pertaining to the site's content and navigation. We specifically invited the 50 foundations that had used and shared publically our "Who Has Glass Pockets?" assessment tool, our Glasspockets partners, as well as those who had served as guest bloggers to Transparency Talk to give us their input. What we learned from the helpful feedback of the respondents was very encouraging:

  • 100% of respondents believed that it was either somewhat or very important that foundations move toward greater transparency and openness
  • Strengthening credibility and public trust were the most popular reasons grantmakers cited for increasing transparency
  • Nearly 60% reported that Glasspockets had spurred them to increase their level of online transparency by sharing more content
  • More than half of survey takers told us that Glasspockets had helped them make transparency a priority with their staff or board.

We also received helpful feedback in terms of how to think about reorganizing the site, including requests to:

  • Streamline the site so users could more easily find tools to help them with transparency
  • Make the definition of and steps to transparency clearer
  • Offer webinars aimed at how to approach transparency
  • Offer more case studies of how foundations are using new technology platforms to increase openness.

As you explore the new site you will see that this feedback very much informed our approach. For example, we are now presenting Glasspockets with a framework that helps foundations easily chart their transparency course, with a clearer path to participate in and learn from our "Who Has Glass Pockets?" profiles, a helpful step-by-step approach to transparency, recorded webinar content, and greater use of infographics to make the data more accessible and fun.

New features include an interactive knowledge base of "Who Has Glass Pockets?" transparency profiles, an easy to share PDF of the transparency Heat Map, and an infographic presentation providing an overview of how philanthropy is harnessing social media for greater participation and transparency. Have you ever wondered which foundations have the most Twitter or Facebook activity, or the most YouTube subscribers? Take a look and find out. 

A forthcoming how-to foundation transparency guide done in collaboration with GrantCraft will further help users navigate improving foundation transparency practices. 

You will also find important staples from the original site:

  • Eye on the Giving Pledge offers an in-depth picture of how more than 100 of the world's wealthiest people are participating in the Giving Pledge, in which they have promised to give the majority of their wealth to philanthropy.
  • Foundation Transparency 2.0 returns in a streamlined format and lets visitors explore the online communications tools that foundations use and provides direct access to foundation blogs, Twitter feeds, YouTube channels, Facebook pages, and many other digital platforms.
  • The Reporting Commitment shows how America's leading foundations are meeting the challenges of our time. Users can track grants information in near-real-time through interactive maps and download data in open, machine-readable form.

Foundations and their grantees are tackling some of the world’s most complex issues that have no easy answers.  This is good news since it means that foundations are not shying away from the big issues of our time such as climate change, poverty, access to water, and attempting to cure currently incurable diseases. Through the redesigned Glasspockets our hope is that foundations will come to realize transparency is not a burden, but a helpful strategy that serves to accelerate the change they are trying to bring about in the world.

So, have a look around and then leave a comment or send out a tweet. Let us know what you think.

-- Janet Camarena

Glasspockets Find: Woods Charitable Fund’s Transparency on Facebook Gives Us Something to "Like"
December 28, 2012

Woods Charitable FundAll December, Lincoln, Nebraska's Woods Charitable Fund has featured their 2012 grantees on Facebook, using social media to raise awareness of their $1.5 million in grants and 65 grantees, and in the process, highlighting the work being done by Lincoln's nonprofit community.

They've also added their Facebook feed to the Fund's new web site (designed and hosted by the Foundation Center), leveraging status updates to provide site visitors with the latest news and additional opportunities to interact with the foundation.

Even with only a staff of four, foundations can be open about the work they do and accountable to the public and the communities they serve.

This isn't the only way Woods Charitable has been flexing their transparency muscles this year. In October, the Fund became one of the first 50 foundations to publish a "Who Has Glasspockets?" profile, showing that even with only a staff of four, foundations can be open about the work they do and accountable to the public and the communities they serve.

Have you seen other examples of foundations leveraging social media to communicate more effectively? Let us know!

-- Daniel Matz

50 Shades of Transparency
November 29, 2012

(Daniel Matz manages the Glasspockets web site.)

Daniel MatzGlasspockets is turning 50. Well, more like three — in January 2013 — but as of this week, the Glasspockets web site now hosts 50 transparency and accountability profiles. Collectively the foundations that have put themselves to the "Who has glass pockets?" challenge represent $138 billion in assets and more than $6.5 billion in annual giving – close to 15 cents of every foundation grant dollar distributed in the United States. Back in 1952, Russell Leffingwell, then chairman of the Carnegie Corporation, called on the philanthropic community to have glass pockets; that is, to make the work of foundations transparent and to make them accountable to the public and the communities they serve. We now have tangible proof this is happening. Congratulations to the Glasspockets 50 for showing their commitment to transparency and accountability, and meeting the Glasspockets challenge!

... this movement is not just about California or limited to grantmakers with the deepest pockets. Profiled grantmakers hail from 19 states and Washington, DC. And some of the most creative work and most forthright efforts have come from relatively modest quarters.

What exactly is a Glasspockets profile? For the uninitiated, since 2010 we have been cataloging foundations' online transparency and accountability practices — everything from the obvious like contact information and application procedures, to the more demanding like codes of conduct and diversity statements, through to the most challenging activities like making public their grantee feedback and assessing overall foundation performance. We've identified 23 such practices and keep track of them across six types of online communication vehicles (from web sites to blogs to RSS feeds). Together, these indicators help us all see into a foundation; they provide a snapshot of a foundation's "glass pockets." Trends across the sector emerge from aggregated findings displayed as a national Heat Map, the map itself becoming a unique reference tool for other foundations.

Who has glass pockets? Not surprisingly the list includes many of the very largest foundations, many of them at the forefront of the move toward transparency, championing better communication and challenging themselves to ever-greater openness. Some, like the James Irvine Foundation, have even gone so far as to support a statewide initiative to promote transparency among California grantmakers. Thanks, in part, to their support, California grantmakers now represent 40 percent of those foundations with Glasspockets profiles. With such a strong representation of California grantmakers, Glasspockets now features a Twitter feed that opens a window on what California foundations are saying, as well as a California-specific Heat Map showcasing transparency trends among the state's grantmakers. 

But I am also happy to report this movement is not just about California or limited to grantmakers with the deepest pockets. Profiled grantmakers hail from 19 states and Washington, DC. And some of the most creative work and most forthright efforts have come from relatively modest quarters. The Texas-based KDK-Harman Foundation (annual giving of less than $1 million) volunteered to have a Glasspockets profile, demonstrating that even smaller foundations can regularly assess their performance and have a strong voice in larger conversations around transparency. Foundations are increasingly fond of having grantees complete logic models as part of the proposal process. In the case of KDK-Harman, they've applied the logic model to their own work and use it as a way to report on progress and performance to all their stakeholders. In terms of creative energy, the Mitchell Kapor Foundation (annual giving of $4.3 million) produces video annual reports that are a master class on communicating more effectively using digital media technology.

The "Who has glass pockets?" profiles also provide an inventory of foundation communication vehicles, including social media efforts.  The Robert Wood Johnson Foundation was an early adopter of these tools and has been offering insights and advice throughout the year on the Glasspockets Transparency Talk blog about the ways in which social media tools are transforming the work of philanthropy as well as how to measure the impact and value of social media efforts.

These are just three of the dozens of narratives throwing light on the sector-wide push  toward transparency. The Glasspockets 50 also includes regional foundations, health foundations, and community foundations; foundations focused on international giving like Trust Africa, and small foundations like Nebraska's Woods Charitable Fund (whose web site is designed and hosted by the Foundation Center). The varied interests and size of these organizations (Woods has a staff of four) are the real measure of how deep the move to transparency has become.

Join us in being among the first 100 foundations to show the world their Glass Pockets. Submit your profile today or to learn more, contact Janet Camarena in our San Francisco office.

Explore the Glasspockets 50»

-- Daniel Matz

Share This Blog

  • Share This

Subscribe to Transparency Talk

  • Enter your email address:

About Transparency Talk

  • Transparency Talk, the Glasspockets blog, is a platform for candid and constructive conversation about foundation transparency and accountability. In this space, Foundation Center highlights strategies, findings, and best practices on the web and in foundations–illuminating the importance of having "glass pockets."

    The views expressed in this blog do not necessarily reflect the views of the Foundation Center.

    Questions and comments may be
    directed to:

    Janet Camarena
    Director, Transparency Initiatives
    Foundation Center

    If you are interested in being a
    guest contributor, contact:
    glasspockets@foundationcenter.org

Categories