Transparency Talk

Category: "Efficiency" (16 posts)

GlassPockets Announces New Transparency Levels: Leveling Up Your Practices
March 28, 2019

Janet Camarena is director of transparency initiatives at Candid.

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Janet Camarena

It's an exciting moment for us here at GlassPockets, and for the field of philanthropy, as we’ve just reached the milestone of 100 foundations committing to work more transparently by participating and publicly sharing their “Who Has GlassPockets?” transparency self-assessment profiles on our website. Yesterday, the Walton Family Foundation (WFF) officially became our 100th participant. What you are seeing today is the result of a diligent process that started last summer, as WFF continually worked to improve the openness of its website. With clear pathways to connect directly with staff members, a knowledge center containing lessons learned as well as packaged “flashcards” containing easily shareable bits of information, and a new searchable grants database spanning its 31-year history, WFF is not starting small when it comes to openness. Transparency can be tricky territory for family foundation donors who may be more accustomed to privacy and anonymity when it comes to their giving, so it’s particularly exciting for us to reach the milestone of 100 published profiles thanks to a family foundation enthusiastically embracing a more transparent approach.

When we started with a handful of foundations and fewer than two dozen transparency indicators, it was more experiment than movement. Now that we’ve aggregated data on transparency trends among 100 participating foundations, it’s a good opportunity to pause and reflect on what we are learning from this data that could inform the way forward to a more transparent future for philanthropy.

Transparency Indicators Evolve

GlassPockets Road to 100

Earlier this year I observed that a promising trend we are seeing in the field is that more foundations are developing sections of their websites devoted to explaining how they work, what values they hold dear, and in some cases, how these values inform their work and operations. Among the 100 foundations that have taken and publicly shared their transparency assessments, 42 percent are now using their websites as a means to communicate values or policies that demonstrate an intentional commitment to transparency. As a result we recently added transparency values/policies as a formal indicator to our GlassPockets assessment. But once you have developed such a values or policy statement, how does a foundation live up to it?

That’s where we hope our “Who Has GlassPockets?” assessment will continue to help foundations create a roadmap to transparency. The assessment is not static and has evolved with the field. When we started in 2010, there were 23 transparency indicators based on an inventory of thousands of foundation websites. As we continue to observe website transparency trends, the assessment has now grown to 27 indicators. Aside from the newest indicator for transparency values/policies, based on the kinds of information that foundations are now starting to share, some other new indicators we added since inception are strategic plans, open licensing policies, and use of the Sustainable Development Goals framework(SDGs). And we expect that as the field continues to evolve, this list of indicators will grow as well.

As the list has grown longer, foundations frequently ask us which indicators are the right ones to start with. Some also tell us that they want to participate, but not until they have at least half or even three-quarters of the indicators on the list. Though we applaud striving to be more transparent, the intent of GlassPockets was never that it be considered a “one-size-fits-all” approach, or that we expected that a majority of the indicators be in place to participate. Rather, that the GlassPockets exercise would serve to surface it as a priority, help the foundation evolve its transparency over time, and ideally would be a process the institution revisits on a regular basis, updating the GlassPockets profile with more and more indicators as transparency improves.

New Transparency Levels and Badges

So to help foundations better understand how to get started and how to grow transparency practices over time, we analyzed the data we have been collecting, and some patterns about how transparency evolves in philanthropy are now becoming clearer. We also conducted advisor interviews with a number of GlassPockets participants to better understand what would be most motivational and helpful in this regard. After reviewing everything we’ve learned so far, we have identified three levels through which foundations pass as they chart their course to greater transparency – these represent core, advanced, and champion-level transparency practices that you can view on this chart.

Explore how the Transparency Indicators relate to each level

Core-level transparency practices represent data most commonly shared by participating foundations and are the best place for new participants to begin. Advanced-level transparency practices open up the way you work to the world and represent information shared by about 50 to 70 percent of participating foundations. Champion-level transparency practices, in place at fewer than half of participating foundations, represent information-sharing that is pushing existing boundaries of foundation transparency.

These new levels represent an optional guide that can be helpful to follow but it is not intended to be viewed as a formal set of requirements. As has always been the case, any foundation at any stage of its transparency journey is welcome to participate and chart its own course. However, to motivate participation and progress, GlassPockets will begin awarding Transparency Badges based on the transparency level attained. These badges will appear on the GlassPockets profile, and will also be made available for use on the foundation’s website. Since it is not a one-size-fits-all, all participating foundations will automatically receive the Core GlassPockets transparency badge, and those who attain Advanced (10-18 indicators) or Champion level (19 or more indicators) will receive a badge denoting the appropriate designation.

Learn About the Transparency Badges

On the Level

Based on the new levels described above, GlassPockets will soon be adding the new Transparency Badges to each profile. So, if it’s been awhile since you reviewed your “Who Has GlassPockets?” profile, or if you’re looking for motivation to improve your transparency, now’s the time to review your existing profile, or submit a new one to see how your foundation stacks up. For existing GlassPockets participants, May 28th is the deadline to review your profile and get any updates or changes in to us before we start making the transparency levels and badges visible on the GlassPockets website the week of June 3rd. To update your profile, you can fill out any new links or corrections on this submission form, or simply email me your changes. As always, new profiles can be added at any time and you can learn more about that process here.

And last, but certainly not least, big thanks and cheers to our existing GlassPockets participants for helping us reach this milestone, and a big welcome to those who will help us reach the next one!

-- Janet Camarena

How Family Foundations Are Opening Up: Part II
January 31, 2019

Elaine Gast Fawcett of PhilanthropyCommunications.com is a philanthropy writer and communications strategist who has managed multi-million dollar grant programs for foundations, is a certified multigenerational family trainer with 21/64, and a Contributing Editor to the National Center for Family Philanthropy (NCFP). This post is the second of a two-part look at some of the key findings about transparency in family foundations from a new NCFP report.

Elaine Gast Fawcett
Elaine Gast Fawcett

Last week I started by identifying some of the key ways in which family foundations are working more transparently than in the past. Strengthening relationships was core to the two practices I identified: being accessible to grant applicants and learning from listening to the community. Here are a few more helpful examples and practices from the National Center for Family Philanthropy’s new guide Transparency in Family Philanthropy: Opening to the Possibilities.

Transparency is…Credibility to Bring Voice to Issues

When Stefan Lanfer came to the Barr Foundation in 2008, it was just over a decade old, and did all of its grantmaking anonymously. “In 2009, Barr’s trustees decided it was time to be more open and transparent about the foundation’s work,” he says.

What drove the decision? “Mission. The board saw the potential to bring more value beyond its grant dollars alone—to elevate the voices and work of our partners, and also to use our own voice to contribute to public debates about the issues we focus on.”

The shift to greater transparency took time. One of the foundation’s core values is humility. For its many years as an anonymous funder, the prevailing view was that “attention ought to be on the community leaders and issues at hand, not us,” says Lanfer, who was tasked with leading the foundation’s communications efforts. “We weren’t interested merely in increasing visibility for Barr. We wanted to know how to use communications to further our mission.”

“We realized there are times when the Barr Foundation lending its voice can be significant to issues affecting our city and region,” he says. “It can spark, frame, and help shift important conversations.”

For example, like many cities, Boston has experienced a huge real estate boom along its waterfront, says Lanfer. “Over the last 10 years, development along Boston’s waterfront has exploded. Meanwhile media coverage and public debate has principally focused on the merits or concerns about individual projects—and not on growing concerns that Boston’s waterfront could end up being walled off from public use. In this context, Barr’s president, Jim Canales, wrote an Op Ed that ran in the Boston Globe, calling for a new conversation, and a different approach. He called for greater ambition and vision to create a waterfront that all can access and enjoy for generations.”

That one Op-Ed precipitated a significant increase in media coverage of the topic. At the same time, Barr launched a new special initiative focused on the waterfront, which has since awarded over $11 million. Yet, it was a willingness to add its voice to the conversation, says Lanfer, that had that first, important amplifying effect. “It drew more attention to the cause and created a momentum that wasn’t there before, and has only continued to build.”

Transparency is…Sharing Mistakes in the Spirit of Learning

“When we started thinking about transparency, it was when we were looking at ways to help communities develop and how they could become more resilient, flexible, and intuitive in their own ways,” says Richard Russell, board member of The Russell Family Foundation (TRFF). “We looked at what was making a difference in the waters of Puget Sound. What we learned was that more than 50 percent of the pollution of Puget Sound comes from the communities surrounding it, and that those communities have a lack of consciousness that they live next to this incredible fjord and are dumping everything in there.”

“We asked ourselves: what is our theory of change? What will make a difference down the road?” says Russell. “We saw an opportunity to build trust and convene community. The more we can be open with each other, the better the quality of our connection.”

One of the ways to be open is to share mistakes, he says. “In our culture, mistakes are taboo. Yet revealing mistakes can be a source of strength,” he says. “We all think we have to protect ourselves. Yet a lot of our nervousness or fears around that are misguided.”

“My parents (George and Jane Russell, founders of TRFF) believed that you can advance progress so much faster if you got the right people in the room and got out of their way. If you try to keep people out of the room or hide mistakes that people are inevitably going to make, it injects more tension into relationships,” says Russell.

In the spirit of its founders, TRFF posts its mistakes. In fact, for years, one of the most it ever posted was on a failed program related investment that it had made to a nonprofit. “The video featured interviews with the executive director of the nonprofit, interviews with me from TRFF, what we had learned, and how we the foundation processed these lessons learned across the silos,” says CEO Richard Woo.

“People don’t learn from each other if they aren’t open,” says Russell. “One of the most valuable things we’ve been able to do as a community leader is to convene people on issues that they aren’t talking about—to get people to let their hair down and talk openly. We all need to be a learning organization.”

Transparency is…Opening Up Online

A website is a minimal transparency tool, says Patrick Troska. “At a minimum, people should be able to find you and get in touch with you, not have their question go into some black hole. We do exist in the public trust and are supposed to be responding to the public—and if we’re not doing that, what are we doing?”

“I hope these stories will inspire family foundations to look at their own transparency practices, and how family foundations—and the communities they serve—can benefit from increased openness.”

Recently, the Jay and Rose Phillips Family Foundation of Minnesota revamped its website to be more community focused. There are now photos from the community, blog posts written by foundation staff and other guest writers, staff contact information, and funding guidelines. The foundation is even considering an interactive map showing where they fund.

The Perrin Foundation in New Haven, Connecticut also recently redeveloped its website. “When we started the process, we found we weren’t as transparent online as we thought we were,” says president Laura McCargar. “On our previous site, we had listed our board chair, but no other board members. We talked about grantmaking areas, but didn’t talk about how we encourage folks to build relationships. We listed our grant partners, but no financials.”

While it’s been a somewhat challenging process to redevelop the website, the “opportunity to discuss together how we publicly represent ourselves has been invaluable.” She says one of the discussion points was about how board members individually wish to be represented on the site. “Some felt photos might make it too much about the family, and others felt it would keep us too much behind a veil if we didn’t put photos up. These are important conversations to have.”

Ultimately, consistent with the GlassPockets transparency self-assessment, it’s up to a family foundation board, perhaps with staff, to decide on the right level of transparency for them, and why. I hope these stories will inspire family foundations to look at their own transparency practices, and how family foundations—and the communities they serve—can benefit from increased openness.

Want more? Download the National Center for Family Philanthropy’s new guide, Transparency in Family Philanthropy: Opening to the Possibilities, which encourages donors, boards, and staff of family foundations (and other giving vehicles) to purposefully consider their choices regarding transparency in grantmaking, governance, and operations. This guide includes a list of questions family foundations can ask themselves as a board to think deeply and develop a transparency strategy.

--Elaine Gast Fawcett

How Family Foundations Are Opening Up
January 24, 2019

Elaine Gast Fawcett of PhilanthropyCommunications.com is a philanthropy writer and communications strategist who has managed multi-million dollar grant programs for foundations, is a certified multigenerational family trainer with 21/64, and a Contributing Editor to the National Center for Family Philanthropy (NCFP). This post is the first of a two-part look at some of the key findings about transparency in family foundations from a new NCFP report.

Elaine Gast Fawcett
Elaine Gast Fawcett

When it comes to transparency, family foundations, by and large, choose the level of their liking or opt to remain “under the radar.” Yet as the public and the nonprofit sector call for greater funder openness and transparency, more family foundations are wondering: how transparent should we be, and why? Will transparency lead to greater effectiveness? Or are there some circumstances where it serves our mission more to stay mums-the-word?

While there is a wide range of transparency practices in family philanthropy, there are more stories of the field swinging toward openness. I interviewed a number of family foundations for the National Center for Family Philanthropy’s new guide Transparency in Family Philanthropy: Opening to the Possibilities. Here are a few stories that show how family funders are thinking and acting when it comes to transparency, and what has come as a result.

Transparency is…Being Accessible to Grant Applicants

“When we think about our approach, we don’t use the word transparency—it’s just what we do,” says Jean Buckley, president of the Tracy Family Foundation in Illinois, and daughter of the founders R.T. and Dorothy Tracy.

“From a grantmaking perspective, we’ve always strived to be transparent in our process—communicating clearly on our website how to apply and when we make funding decisions,” she says. Beyond that, the Tracy Foundation encourages grant applicants to consult with the foundation program manager to strengthen their applications and increase their chances of getting funded.

“We see so many applications that come in and need a lot of work. By making ourselves accessible to grant applicants, we can give them tips on making their proposals better. It also helps our program manager get to know the organization, and prepare to communicate to the board.”

She acknowledges that a foundation can’t have that level of communication with applicants without a dedicated staff. It takes time to dedicate those resources. Yet, at the end of the day, she says, it saves time. “I used to spend my time reading through countless applications, sending emails and follow up emails. And more than half the time, it would postpone funding,” she says. “Now that applicants have these pre-conversations with our program officer, the applications are clearer, and our discussions now are so much more efficient at board meetings. It’s improved our process and saved everyone time,” she says.

Buckley does acknowledge that there are challenges to transparency, particularly in small towns. “We live in a rural area, and no one wants to feel like they are bragging about giving away money,” she says. “Privacy can also be an issue. The more ‘out there’ the foundation is, people always want something from you, and there’s a good chance you’ll get stopped in the grocery store,” she laughs.

It’s a chance she is willing to take. “Without transparency, funders can miss out on opportunities and connections and learning. We all learn so much from each other,” says Buckley.

”It’s not like we sit around and talk about how to be more transparent. We’re open, honest people running a foundation, trying to make the communities we work in a better place. To do that requires us to be transparent, to engage in thoughtful communication with ourselves and others.” – Jean Buckley, Tracy Family Foundation

Transparency is…Listening and Building Authentic Relationships

Authenticity and transparency go hand in hand, says Patrick Troska, executive director of the Jay and Rose Phillips Family Foundation of Minnesota. It requires a different set of skills to do it right and well, and it takes time and effort.

Philanthropists have historically been more directive and less in the role of listener, he says. “We realized we needed to stop talking and authentically listen. That’s how we built relationships. We were transparent about our guiding values and that we wanted to be in true partnership with the community. Even using the word partners as opposed to grantees intimates a different way of being.”

First, foundation staff assessed themselves individually and as an organization using a tool called the Intercultural Development Inventory assessment. “We needed to understand how we show up in the community when it comes to race, diversity and equity—what are the biases and lenses we bring, how much space do we take up based on our level of privilege, and how can we, as a predominantly white staff, authentically work in a persons of color community? Understanding this was an important first step. It showed us who we are, what we needed to do differently, and what types of behaviors we would need to start to practice.”

“Next, we had conversations with anyone who would talk with us: community leaders, faith leaders, teachers, principals, students, business leaders, and more. We asked them: what are your hopes, your dreams for your community? What do you most want for this community?”

“Then? We listened.”

This wasn’t always easy or comfortable. Troska remembers a moment at a community meeting when an angry leader shouted at foundation staff. “Who are you to be in our community, she said. We knew we needed to sit there and listen. And we came back the next week, and the next week, and listened more. We could have gotten defensive or run away. But we stayed and practiced a set of skills and actions that helped us show up differently.”

“We now have a strong set of allies—folks who want to be a part of the work we’re doing. A new set of leaders emerged from those conversations we had early on. We’re now seen as a more trusted partner in the community, all because of the work we did to be more open to what the community had to say.”

Learn more about transparency trends in philanthropy in my next post, or by downloading the National Center for Family Philanthropy’s new guide, Transparency in Family Philanthropy: Opening to the Possibilities.

--Elaine Gast Fawcett

Data Fix: Do's & Don'ts for Reporting Geographic Area Served
November 1, 2018

Kati Neiheisel is the eReporting liaison at Foundation Center. eReporting allows funders to quickly and easily tell their stories and improve philanthropy by sharing grants data.

This is the second post in a series intended to improve the data available for and about philanthropy.

KatiNeiheisel_FCphotoThe first post in our Data Fix series focused on areas that may seem straightforward but often cause confusion, including recipient location data. But don’t confuse recipient location (where the check was sent) with Geographic Area Served (the area meant to benefit from the funding). Data on recipient location, one of our required fields, allows us to match data to the correct organization in our database, ensuring accuracy for analyses or data visualizations. In contrast, Geographic Area Served, one of our highest priority fields, helps us tell the real story about where your funding is making an impact.

How to Report Geographic Area Served

We recognize that providing data on Geographic Area Served can be challenging. Many funders may not track this information, and those who do may depend on grantees or program staff to provide the details. It’s important to keep in mind that sharing some information is better than no information, as funders are currently the only source of this data.

DO DON'T
Do include details for locations beyond the country level. For example, for U.S. locations, specify a state along with providing geo area served at the city or county level. For non-U.S. locations, include the country name when funding a specific city, province, state or region. Don’t be too broad in scope. “Global Programs” may not be accurate if your work is focused on specific countries. Similarly, listing the geo area served as “Canada” is misleading if the work is serving the province of “Quebec, Canada” rather than the entire country.

Do use commas to indicate hierarchy and semi-colons to separate multiple areas served. For example:

  • Topeka, Kansas (comma used to indicate hierarchy)
  • Hitchcock County, Nebraska; Lisbon, Portugal; Asia (semi-colons used to list and separate multiple locations)
Don’t use negatives or catch-all terms. “Not California,” “Other,” “Statewide” or “International” may be meaningful within your organization, but these terms cannot be interpreted for mapping. Instead of “Statewide,” use the name of the state. Instead of “International,” use “Global Programs” or list the countries, regions, or continent being served.

Do define regions. If you are reporting on geo area served at the regional level (e.g. East Africa), please provide a list of the countries included in your organization’s definition of that region. Your definition of a region may differ from that of Foundation Center. Similarly, if your foundation defines its own regions (Southwestern Ohio), consider including the counties comprising that region.

Don’t forget to include the term “County” when reporting on U.S. counties. This will ensure your grant to an entire county isn’t assigned to the same named city (e.g. Los Angeles County, California, rather than Los Angeles, California).

Geographic Area Served in Foundation Center Platforms

Data provided (in a loadable format) will appear in “Grant Details” in Foundation Directory Online (FDO) and Foundation MapsFoundation Maps, including the complimentary eReporter map showing your own foundation’s data, also display an Area Served mapping view. 

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If data is not provided, Foundation Center will do one of the following:

  • Default to the location of the recipient organization
  • Add geo area served based on text in the grant description
  • Add geo area served based on where the recipient organization works, as listed on their website or in their mission statement, if this information is available in our database

Responsibly Sharing Geographic Area Served


Although our mission is to encourage transparency through the sharing of grants data, we acknowledge there are contexts in which sharing this data may be cause for concern. If the publishing of this data increases risks to the population meant to benefit from the funding, the grantee/recipient, or your own organization, you can either omit Geographic Area Served information entirely or report it at a higher, less sensitive level (e.g. country vs. province or city). For more information on this topic, please see Are You Over or Under-Protecting Your Grants Data? 5 Ways to Balance Transparency and Data Protection in Sensitive Contexts and Sharing Data Responsibly: A Conversation Guide for Funders.

More Tips to Come!

I hope you have a better understanding of how to report Geographic Area Served through eReporting. Without this data, valuable information about where funding is making a difference may be lost! Moving forward, we’ll explore the required fields of Recipient Name and Grant Description. If you have any questions, please feel free to contact me.

-- Kati Neiheisel

An Interactive Timeline to Mark Our 75th Birthday? Piece of Cake
March 23, 2016

(Sally Crowley is the communications director for The John R. Oishei Foundation.)

Sally Crowley Our 75th anniversary had been looming over us here at The John R. Oishei Foundation for about a year. We knew it was coming, and had brainstormed ways to mark it memorably and cost-effectively. It presented us with an excellent opportunity to build more awareness for our Foundation and its long history of supporting the community.

By mid-2015, we had developed a year-long communications plan to create an ongoing “buzz” about turning 75 in 2016. The plan focused on “75 Years of Giving” and included some “usual suspects” such as a kick-off reception, banners, signage, etc.

Probably the most interesting element of our anniversary plan is the interactive timeline that we created for our website’s homepage. We wanted to compile interesting facts to help the media write about us and to arm our board and staff members with key talking points.

We also wanted to acknowledge and honor the people who helped build the Foundation over time. And, we wanted to be “cutting edge” with our tactics to help enhance our image as a leader in digital communications in our region. Rather than starting from scratch, we searched for an existing timeline “widget” that could be integrated into our site somewhat easily.

We found one used by TIME Magazine to tell the life story of Nelson Mandela. We figured, “hey, if it’s good enough for TIME Magazine, it’s probably good enough for us.”

“TimelineJS” is an open-source tool offered by Northwestern University’s KnightLab that allows the “average Joe” (or “Jo” in this case) to create visually rich, interactive timelines. In theory, beginners (like me) can generate a timeline using nothing more than Google Sheets.

In order to use the tool, we had to have a Google account (which we did.) Our IT vendor got us started by placing KnightLab’s Google Sheets template into our Google Drive and setting up a folder for use as an image repository. Once these were in place, all we needed to do was type in dates, headlines and copy for each timeline entry. It was as easy as filling out an Excel spreadsheet. We then uploaded corresponding images to the repository. Happily, this was just a click-and-drag motion. We added the link from each photo into the matching record on the spreadsheet.

To be very frank, the process was a little more difficult and time consuming than I thought it would be. I needed our IT vendor to set things up for me – that was beyond my technical capabilities. Then, they also needed to “take the generated Javascript code provided on the Knightlab website, and arrange the code nicely in our website.” They, in fact, had to help me write that last sentence describing exactly what they did at the end. It seemed like magic to me. I told them, “I have completed the Google Sheet” and two days later, the timeline was up and functioning.

The most time-consuming part was gathering key milestones from our Foundation’s 75-year history. We scoured microfilm at the library. We rifled through boxes of old memorabilia, pulling out relevant newspaper clippings and scanning them -- being careful not to handle them too much for fear of their complete disintegration. We went through our electronic files to pull snippets from media releases, photos of key happenings, etc. The result, SO FAR, is over 100 timeline entries, and the rescue of significant artifacts of our Foundation’s past from the dustbin of history.

One of the coolest characteristics of the timeline is that it is dynamic. I can keep adding things as I have time. And, we can get input from the community. For example, we promoted the timeline on social media, asking folks to try it out and to let us know if we missed anything important. (I knew we’d missed something, since I have not been at the Foundation for 75 years and am, unfortunately, not omnipotent.) Sure enough, I heard back from a staff member -- I forgot the promotion of a colleague. So, I found a photo, uploaded it into Google Drive, went into the Google spreadsheet and added the date and headline. In 5 minutes, the entry was live.

Overall, I’d say the effort was very worthwhile. Feedback has been extremely positive. And, I have to admit: it’s better than I could have imaged.

Take a look. Let us know your thoughts on it and/or share your experiences with anniversary communications and/or interactive timelines!

--Sally Crowley

Innovation Trends: The Influence of Transparency Across Multiple Sectors
February 25, 2016

(Melissa Moy is special projects associate for Glasspockets.)

A thoughtful and recently released report from Weber Shandwick –“Innovation Trends: Always-On Transparency” – investigates how transparency and openness can be implemented into organizations across corporate, social and public sectors.

Leader voices include Howard Schulz, Starbucks Chairman and CEO; Paul Polman, Unilever CEO; Jean Case, Case Foundation CEO; and Brad Smith, Foundation Center CEO.

AO_social_TC-1 and 3
Rather than view transparency and openness as an administrative burden, leaders among corporations, foundations, nonprofits and government share the realization that working in a more open way can accelerate effectiveness in unexpected ways. 

One organization is embracing failure and encouraging others to be open about what is not working.  As part of its “Be Fearless Campaign,” Case Foundation shares lessons learned on its website.  The foundation encourages organizations to “fail forward” and work through challenges by solving the right problem, being a collaborator and leading through uncertainty, and remaining humble to acknowledge learning opportunities and feedback. 

Transparency and openness can accelerate effectiveness in unexpected ways.

For “a clear theory of change” and transparency across nonprofits and foundations, Case advised that organizations must disclose legal status and financial accountability as well as evaluate effectiveness using rigorous social and environmental metrics.

At Foundation Center, Smith suggests foundations can take three critical actions to foster openness and partnership: innovate together, listen more and share early and often.  Foundations have the unique opportunity as funders and experts to “set the tone for collaboration among their grantees” and incorporate their perspectives into program design, measurement and evaluation.

The report summarizes what transparency looks like across sectors:

  • Corporate: Lead and engage audiences to create shared value
  • Social: Live and foster a culture of shared accountability and impact
  • Public: Empower an informed and active populace

The report also summarizes common roadblocks to transparency across sectors.   According to the report, a lack of understanding of where to begin and how to move forward are the most common barriers to transparency.

To help address these barriers, the report offers an insightful five-step roadmap that provides concrete steps, or “a starting point for organizations across sectors to align their practices with best-in-class transparency efforts.”

Roadmap highlights:

  1. Integrate – Embed transparency and accountability throughout the organizational culture
  2. Listen – Create feedback loops to invite internal and external stakeholder perspectives
  3. Measure – Align indicators and analytics processes to continuously track outcomes and impact
  4. Learn – Surface examples of challenges and successes to document what works and fix what doesn’t
  5. Lead – Curate a rich multi-channel dialogue about progress and impact to share the transparency journey with key stakeholders.

Another helpful feature is a template that details how to visualize and act on concrete next steps.  The graph points to four key areas: research and reporting; thought leadership; storytelling and campaigns; and events and convenings.

For example, the firm advises how leaders should act in the area of thought leadership. 

  • With employees: “Empower employees to contribute to thought leadership with their own perspectives and impact examples.”
  • With consumers: “Position thought leadership as the authentic voice of the organization, leveraging diverse spokespeople.”
  • With shareholders and boards: “Leverage board member and shareholder expertise and perspectives to inform thought leadership and help co-create op-eds and think pieces.”

The leader lessons and transparency plan provide a unique framework and may help remove some of the guess work and uncertainty out of what organizations should explore and where change can occur.

How can your organization “fail forward” and cultivate a culture of transparency, openness and dialogue?  Where can you start today?

--Melissa Moy

Eye On: Giving Pledger & Facebook COO Sheryl Sandberg
February 9, 2016

(Melissa Moy is special projects associate for Glasspockets. For more information about Sheryl Sandberg and the other Giving Pledgers, visit Foundation Center's Eye on the Giving Pledge.)

Sheryl Sandberg photoThis Bay Area philanthropist is passionate about gender equity and continues to “lean in” for women.

Sheryl Sandberg’s education and professional experience have helped cultivate her philanthropic interest in empowering women, global health and poverty, and the environment.

Through a recent public filing, we learned that the Facebook Chief Operating Officer, 43, has donated $31 million worth of Facebook shares to the Sheryl Sandberg Philanthropy Fund, a donor-advised fund at Fidelity Charitable.

Based on Sandberg’s giving interests, the majority of this latest gift will likely support women’s empowerment, particularly Sandberg’s own initiative, Lean In, and the Lean In Foundation, which are both committed to “empower[ing] all women to achieve their ambitions.” 

Spurred by the success of Sandberg’s bestselling, Lean In: Women, Work, and the Will to Lead, the Lean In Foundation seeks to inspire and support women through its online community, free expert lectures, and local peers groups called Lean In Circles.

Sheryl Sandberg:

  • Facebook Chief Operating Officer since 2008
  • Became first female board member at Facebook in 2012
  • Author of Lean In: Women, Work, and the Will to Lead
  • Founder of Leanin.org
  • 2015 Forbes Magazine rankings: #16 America’s Richest Self-Made Woman; #8 The World’s 100 Most Powerful Women; #1741 Billionaires
  • TIME Magazine’s 100 Most Influential People in the World in 2013 and 2012
  • Board member: Walt Disney Company, Women for Women International, the Center for Global Development, and V-Day
  • Resides in Menlo Park, California
  • Personal net worth is $1.3 billion

Professional Path to Philanthropy

While studying economics as an undergraduate at Harvard University, she met her mentor and thesis adviser Larry Summers.  She graduated with honors in 1991, the same year that Summers became chief economist at the World Bank.  As Summers’ research assistant for two years at the World Bank, Sandberg worked on various health projects in India, including Hansen’s Disease, AIDS and blindness.  

After earning her MBA at Harvard, Sandberg again teamed up with Summers, who was now Deputy Treasury Secretary under President Clinton.  As Summer’s chief of staff, Sandberg focused on debt forgiveness in developing countries; she continued in her role when he became Treasury Secretary. 

In 2001, Sandberg joined Google, where she helped develop the tech company’s philanthropic work, while heading its advertising and sales operations. 

“We wanted to do things that matter, not that were easy…We wanted to innovate, and we wanted to be disruptive,” Sandberg said of Google’s business and philanthropic principles during an annual gathering of philanthropists. 

Sandberg expanded Google’s giving principles so that it extended outside typical philanthropic boundaries, where charity generally stays within communities.  By focusing on worldwide issues – such as global health and poverty and climate change – Google’s philanthropic work could have a greater impact.

“We wanted to do things that matter, not that were easy…”

Since 2008, Sandberg has been a tremendous force at Facebook, where she helped the tech company scale its operations and expand globally.  By 2012, Facebook made its initial public stock offering, and Sandberg became the first woman on the company’s board of directors.

In addition to overseeing sales and business development, marketing and communications, Sandberg also expanded Facebook’s philanthropy.  Under her leadership, Facebook also highlighted organ donation; the addition of the status button helped spike the number of organ donor registrations.

Philanthropic Work

With her strong background in global issues, economics and philanthropy, it’s not surprising to see the evolution of Sandberg’s philanthropic philosophy.

Sandberg and her late husband, David Goldberg, founder and CEO of SurveyMonkey, joined the Giving Pledge in 2014.  Like Giving Pledge movement leaders Bill Gates and Warren Buffet, the couple pledged to donate the majority of their wealth during their lifetime.

The couple frequently advocated for gender equity and openly spoke about their support for shared earning/shared parenting marriage, whereby spouses equally share financial, family and parenting responsibilities.

Goldberg passed away in an accident in 2015.  In a heartfelt letter, Sandberg shared the importance of men leaning into their families.  Even in her grief, her passion for gender equity is evident, and she points to the benefits of gender equity for both men and women.

Sandberg has regularly leveraged her passion and influence to support causes she cares about.  In the Bay Area, Sandberg is co-chair of the Stand Up for Kids campaign, which supports the Second Harvest Food Bank of Santa Clara and San Mateo Counties.

The Menlo Park resident sits on the board of directors for Women for Women International, which helps women survivors of war become self-sufficient through microloans and job training; Center for Global Development, a Washington, D.C.-based nonprofit thinktank focused on international development; and V-Day, a global movement dedicated to ending violence against women and girls.  Sandberg is also on the board of the Walt Disney Company.

In 2013, Sandberg’s Lean In Foundation gave $415,000, according to tax returns. The gifts included $250,000 to Women for Women International; $80,000 to Stanford University for the Michelle R. Clayman Institute for Gender Research; $50,000 to V-Day; $25,000 to support the Open Field Foundation’s publication of “The Truth About a Woman’s Nation: Powerful, but Powerless”; and $10,000 seed money for the Wellesley Centers for Women at Wellesley College, a gender-focused research-and-action organization.

Empowering Women

Sandberg’s engagement in gender equity issues dates back to her Harvard days when she co-founded Women in Economics and Government.  Today, she regularly speaks on gender inequities, from TED talks to the World Economic Forum in Switzerland.  In 2015, Sandberg addressed U.S. Air Force Academy cadets on gender bias in the military.

In 2014, Sandberg and Lean In sponsored the Ban Bossy, a TV and social media advocacy campaign dedicated to banning the word “bossy” due to its perceived negative impact on young girls.  Celebrities including Beyonce, actress Jennifer Garner and former U.S. Secretary of State Condoleezza Rice contributed to the campaign’s video spots.

With her growing portfolio of philanthropic interests, from Lean In to her Fidelity fund, Sandberg is well positioned to be a major voice on gender and economic equality and the environment for years to come.

In the spirit of openness and transparency, it will be interesting to see if Sandberg, like her boss Mark Zuckerberg, will open up about the how and why of her philanthropy.  Zuckerberg and his wife Priscilla Chan recently launched the Chan Zuckerberg Initiative detailing the couple’s philanthropic plans.

Given Sandberg’s passion for global change and empowering women, we look forward to seeing her next philanthropic milestones and how she continues to inspire others.  

--Melissa Moy

Don’t let the “hairball effect” choke your strategic momentum
May 12, 2014

(Kate Wolford (@KateWolford) is president of The McKnight Foundation (@McKnightFdn).)

6a00e54efc2f808833019aff9f5db2970b-800wiBy design, many foundations deal with complex issues. At The McKnight Foundation, our work includes accelerating the Midwest’s transition to a low-carbon economy, improving water quality along the Mississippi River as it crosses 10 state boundaries, and promoting equitable transit-oriented development throughout the region. The systems in which we operate are often massively entangled and not designed to provide easy solutions for existing and emerging challenges.

So how do we deal with complexity without having it overwhelm us, a.k.a. succumbing to the hairball effect?

McKnightlogoHairballs, as people owned by cats will know, are tangled jumbles that your furry friend will reject and eject when they interfere with the cat’s comfort. I am not sure who first coined the phrase’s usage at McKnight, but it is now a running joke to invoke “the hairball” when our own discomfort arises from complexity and its inherent messiness.

McKnight’s Strategic Framework is predicated on adaptive leadership as a way to advance our goals amid the complexity and uncertainty in which we operate. To develop our strategies, we draw on research, field expertise, and input from stakeholders across the public, private, and civic sectors. Inherently transparent, our approach relies on an open exchange of information with grantees and field experts, informing our understanding of relevant systems and various actors within those systems. We bring discipline to this process as we make judgments about the roles and tools we are best positioned to deploy. In philanthropy-speak, this is how we develop our theory of change for each program.

No matter how thoughtful we are in the initial development of goals and strategies, “stuff happens” along the way — surprises, unexpected turns — that make it essential that our discipline doesn’t morph into dogma.

Then the fun begins. No matter how thoughtful we are in the initial development of goals and strategies, “stuff happens” along the way — surprises, unexpected turns — that make it essential that our discipline doesn’t morph into dogma. Changes in external conditions alter both opportunities and constraints. Implementation is messy in ways that twist and distort elegantly crafted constructs. As we take in and process new data, observations, and insights from grantees and stakeholders, we adapt and adjust to remain relevant and maximize impact. We need to be thoughtful and deliberative while resisting paralysis by analysis. Again transparency is critical here, ensuring grantees and partners are up to speed as our strategies inevitably evolve.

To sustain adaptive leadership through the twists and turns, McKnight draws on a mix of tools and competencies. One useful approach is to seek optimal balance among the parts, the whole, and the greater whole. For example, we have a program focus on climate and energy in our home Midwest region, where we can play key leadership and convening roles in addition to grantmaking. We also seek “climate smart” approaches in several other program areas. Across the board, our work informs and is informed by the greater whole of climate change as a global issue — and we connect all the related parts into one coherent narrative for the Foundation.

This approach allows us to break down complexity into actionable parts that might be harder to spot in the overall framework, while nonetheless honoring that there is a greater whole we shouldn’t ignore just because it’s beyond our current radius of action or bandwidth.

McKnight’s framework of adaptive leadership is supported by competencies we intentionally nurture among our staff team. We hire intelligent people with strong subject expertise. But to fully embrace adaptive leadership, it is equally important that we are intellectually curious as well as rigorous, confident yet humble in our leadership, willing to engage with stakeholders in open and honest dialogue, and comfortable with ambiguity because the world never stops changing around us.

Hairballs happen, despite all our mindfulness. The issues foundations and the nonprofit sector tackle are notoriously complex, and those complexities do sometimes feel overwhelming. But the real trick is in your recovery. Rather than choking on complexities you can’t control or avoid, take a moment to refocus and realign, clear your throat, and carry on.

-- Kate Wolford

Glasspockets Find: GrantCraft’s Technology Tool Finder Helps Foundations Work Together
December 2, 2013

(Rebecca Herman is special projects associate for Glasspockets at the Foundation Center-San Francisco.)

Herman-150GrantCraft recently launched a great new resource for funders who want to work together, called Harnessing Collaborative Technologies. This easy-to-use, interactive tool finder can help you find the best online technology tools for collaborating, sharing information, learning from partners, building community, and assessing progress.

The finder can generate custom results of tools that are well suited to your collaboration, based on the size of the group and your project needs. Or, you can search for tools by 17 different functions that help facilitate collaboration. Among the types of tools that foundations may find particularly helpful for transparency are:

Harnessing Collaborative Technologies_crop


The interactive tool finder was developed in conjunction with a joint report issued by the Foundation Center and the Monitor Institute, which sheds light on how online tools are changing the way funders collaborate. Harnessing Collaborative Technologies: Helping Funders Work Together Better helps funders learn about the different phases of collaboration and online tools that can help them advance all types of sharing, coordination, and cooperation. (An executive summary of Key Findings is also available.)

Funders worldwide have an opportunity to grow their impact by working with one another. The goal of the finder is to facilitate collaborations, share tips, and allow funders to suggest other tools that should be added in the future. If you like the interactive tool finder, don’t keep it to yourself—you can tweet about it, too.

-- Rebecca Herman

Grantmakers, Go On—Ask!
November 25, 2013

(Jessica Bearman is lead consultant to the Grants Managers Network’s Project Streamline, an initiative to help funders understand and minimize the burden of grantmaking. She blogs as Dr. Streamline at http://www.projstreamline.org/.)

Bearman-150Improving foundation transparency and accountability can improve relations with grantees and prospective grantees, especially around the application process. Have you ever wondered:

  • Are your grant application requirements sensible and comprehensible to applicants?
  • Does your online application system work well or waste grantseekers’ time?
  • What does your application process cost nonprofits (unfunded and funded) in time and financial resources?

If you don’t know the answers to these questions, you’re not alone. But there is no reason to be afraid to ask.

Project Streamling header (640x131)Project Streamline, an initiative of the Grants Managers Network, recently reported that many funders—more than half in our survey sample—don’t seek feedback on their practices from nonprofit grantseekers. Grantseekers reported that, on average, fewer than 15% of their funders had ever asked for input.

This means that funders don’t know the answers to the questions posed above.

Nonprofit grantseekers have learned all too well the perils of unsolicited candor. They often don’t believe that funders want to hear anything critical about practices. As one grantseeker put it, “As far as negative feedback, I don't give it unless they ask for it, or I do not plan to ever approach them again.” Meanwhile, funders seem oddly unwilling to invite constructive critique that would both demonstrate good partnership and improve their systems.

But funders have so much to gain from inviting feedback from grantseekers and grantees; it’s hard to imagine a significant downside to increased transparency. So, go onask!

Although you may have strong relationships with your grantees, they’re not likely to tell you the whole truth unless you ask specific questions in a format that allows them to comment anonymously.

Ask by surveying. I believe that an anonymous survey—either your own or one administered by a third party—is a good place to begin your inquiry. Although you may have strong relationships with your grantees, they’re not likely to tell you the whole truth unless you ask specific questions in a format that allows them to comment anonymously. For example, I worked with a foundation to ask very detailed questions about their budget forms. Grantee comments pointed out confusing sections, which the foundation was then able to clarify. They also decided to stop using budget forms for general operating support grants after receiving consistent feedback that the forms didn’t work for organizations’ budgets.

Ask in conversation. You can also get great insight through focus groups or individual conversations by asking directly for feedback after you’ve granted funding, or when there’s no funding on the table. Again, specificity is critical. “How was the process?” will not get the same type of useful response as, “Did you run into any issues using our online system? How would you suggest we improve it?”

One experienced grantseeker was asked by a funder to review their application, question by question, in a private conference call. She reported that her feedback made a difference; the funder later modified or eliminated requirements that were particularly difficult to manage.

Ask as part of ongoing learning and improvement. Grantseekers can appreciate and respect your interest in improving the grantmaking process, and they will be more inclined to be honest if they know you have a plan to use their constructive comments.

No matter how you do it, asking for input on these practices shows nonprofits that you recognize that applying for and reporting on grants carries an administrative burden. It tells them that you’re serious about minimizing unnecessarily labor-intensive tasks. It also tells them that you’re conscientious about your own learning process and improvement as a funder.

You may need to ask, and ask again, but eventually your nonprofit partners will understand that you truly want to know what they think—especially if you post your questions and share their input publicly. And they will thank you for it.

Tell us about your experiences seeking feedback from applicants and grantees. What worked well for you, and what did you learn?

-- Jessica Bearman

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About Transparency Talk

  • Transparency Talk, the Glasspockets blog, is a platform for candid and constructive conversation about foundation transparency and accountability. In this space, Foundation Center highlights strategies, findings, and best practices on the web and in foundations–illuminating the importance of having "glass pockets."

    The views expressed in this blog do not necessarily reflect the views of the Foundation Center.

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