Transparency Talk

Category: "Effectiveness" (87 posts)

Designing for Impact: Using a Web Redesign to Improve Transparency, Equity, and Inclusion
April 11, 2019

This post is part of our "Road to 100 & Beyond" series, in which we are featuring the foundations that have helped GlassPockets reach the milestone of 100 published profiles by publicly participating in the "Who Has GlassPockets?" self-assessment. This blog series highlights reflections on why transparency is important, how openness evolves inside foundations, helpful examples, and lessons learned.

Na Eng
Na Eng

Na Eng is the communications director at the McKnight Foundation, a private family foundation based in Minneapolis.

The McKnight Foundation is proud to be among the early group of foundations that joined the GlassPockets movement and has benefited from its tools and resources. As GlassPockets crosses the threshold of 100 foundation transparency profiles on its website, I wanted to share a personal reflection on how McKnight approaches transparency on our website, and how GlassPockets has been part of that journey.

When I decided on a redesign of our website about a year ago, I knew that there was a great body of knowledge we could tap into by reviewing GlassPockets tools and content, so I scheduled a call with Janet Camarena, who leads the website and initiative to encourage greater foundation transparency. In this new version of our web presence, I wanted to design for transparency from the start. GlassPockets didn´t disappoint, and Janet offered a helpful perspective from her years of observing the paths and barriers faced by our peers on the road to transparency.

While the word transparency can sometimes feel like a clinical term, Janet explained that transparency and openness can humanize institutions through the power of storytelling, and we all know foundations have powerful stories about the impact of their grantees. When I asked her about the common tendency of foundations to embrace a stance of humility, she nodded. She said she often hears that humility can stand in the way of embracing a “GlassPockets approach,” preventing us from seeing storytelling as an act of public service, rather than as self-serving content.

This conversation reaffirmed for me one of the core benefits of foundation transparency: when the public knows more about what foundations fund and how they approach their work, trust is built, advancing the entire field of philanthropy, the nonprofits we support, and our collective impact.

GlassPockets Road to 100

How McKnight Advances Transparency with its Website

A key purpose for our foundation website is pragmatic and impactful transparency. With our web developer, Visceral, we tried to make our site as fun to peruse and simple to navigate as possible, and we packed it with information to help people conduct practical business. For example, we now include all the details on how to seek funding, how to reserve a meeting space, and even the investments we make in our impact investing portfolio. We also have a robust, easy-to-search grants database, which makes us a rarity among national funders. According to the GlassPockets’ Transparency Challenge, only about one of every 100 foundations shares current grants data online. Lists of grants, combined with compelling images and vignettes throughout the site, help others to better understand our organization’s mission.

In addition, I’ve come to realize that providing more information does not necessarily achieve greater transparency. It’s as essential to offer an updated, accurate representation of work—and that means clearing the clutter. (Consider the KonMari method of thanking what no longer has value, and then letting go.) External websites should not be used as an internal digital archiving system. We’ve learned that dated content often caused confusion about our current purpose and identity. However, for scholarly use, we do archive older reports with IssueLab, which has an impressive open knowledge-sharing system.

Digital Accessibility & Linguistic Inclusion

Transparency also requires understanding the needs of diverse audiences and making digital inclusion a priority. When we set out for our site to be more user-friendly for people who are hard of hearing or blind, we commissioned an accessibility audit. And rather than rely on web-based scanners, we asked people who had the relevant disabilities to evaluate its accessibility level. Among the changes, we added closed captioning to all our videos, at little cost. We’ve since expanded closed captioning to more than a dozen languages, all spoken in our home state of Minnesota, including Hmong, Laotian, Somali, Oromo, Arabic, Chinese, Spanish, and others.

A website can leave people behind or it can inspire more people to advance the mission.

Our efforts toward digital inclusion, which enable transparency for people with different physical and linguistic abilities, are ongoing. We still have much to learn. We´re now learning more about the technical needs of people in low-bandwidth zones in the developing world, rural communities, and even in pockets of metro areas. When most digital communications are designed for able-bodied English language speakers who have access to high-speed internet, significant population groups are cut off from the ideas and opportunities we offer, and we’re deprived of the chance to connect with people who have so much to contribute to advancing our mission.

Our society often thinks of discrimination in terms of individual actions, giving scant attention to systemic barriers. These are insidious obstacles created and maintained, often unintentionally, even by people of goodwill—simply because they’re not aware of the impact of these barriers on those who are not just like them.

The website of an organization that has the power to distribute resources, bestow awards, and select new staff and partners can be an instrument for perpetuating or disrupting inequity. And when a foundation has important ideas to spread—in our case, ideas about advancing a just, creative, and abundant future where people and planet thrive— a website can leave people behind... or it can inspire more people to advance the mission.

Thankfully, we have movements like GlassPockets urging us all to move toward more pragmatic, inclusive, and impactful transparency.

--Na Eng

GlassPockets Announces New Transparency Levels: Leveling Up Your Practices
March 28, 2019

Janet Camarena is director of transparency initiatives at Candid.

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Janet Camarena

It's an exciting moment for us here at GlassPockets, and for the field of philanthropy, as we’ve just reached the milestone of 100 foundations committing to work more transparently by participating and publicly sharing their “Who Has GlassPockets?” transparency self-assessment profiles on our website. Yesterday, the Walton Family Foundation (WFF) officially became our 100th participant. What you are seeing today is the result of a diligent process that started last summer, as WFF continually worked to improve the openness of its website. With clear pathways to connect directly with staff members, a knowledge center containing lessons learned as well as packaged “flashcards” containing easily shareable bits of information, and a new searchable grants database spanning its 31-year history, WFF is not starting small when it comes to openness. Transparency can be tricky territory for family foundation donors who may be more accustomed to privacy and anonymity when it comes to their giving, so it’s particularly exciting for us to reach the milestone of 100 published profiles thanks to a family foundation enthusiastically embracing a more transparent approach.

When we started with a handful of foundations and fewer than two dozen transparency indicators, it was more experiment than movement. Now that we’ve aggregated data on transparency trends among 100 participating foundations, it’s a good opportunity to pause and reflect on what we are learning from this data that could inform the way forward to a more transparent future for philanthropy.

Transparency Indicators Evolve

GlassPockets Road to 100

Earlier this year I observed that a promising trend we are seeing in the field is that more foundations are developing sections of their websites devoted to explaining how they work, what values they hold dear, and in some cases, how these values inform their work and operations. Among the 100 foundations that have taken and publicly shared their transparency assessments, 42 percent are now using their websites as a means to communicate values or policies that demonstrate an intentional commitment to transparency. As a result we recently added transparency values/policies as a formal indicator to our GlassPockets assessment. But once you have developed such a values or policy statement, how does a foundation live up to it?

That’s where we hope our “Who Has GlassPockets?” assessment will continue to help foundations create a roadmap to transparency. The assessment is not static and has evolved with the field. When we started in 2010, there were 23 transparency indicators based on an inventory of thousands of foundation websites. As we continue to observe website transparency trends, the assessment has now grown to 27 indicators. Aside from the newest indicator for transparency values/policies, based on the kinds of information that foundations are now starting to share, some other new indicators we added since inception are strategic plans, open licensing policies, and use of the Sustainable Development Goals framework(SDGs). And we expect that as the field continues to evolve, this list of indicators will grow as well.

As the list has grown longer, foundations frequently ask us which indicators are the right ones to start with. Some also tell us that they want to participate, but not until they have at least half or even three-quarters of the indicators on the list. Though we applaud striving to be more transparent, the intent of GlassPockets was never that it be considered a “one-size-fits-all” approach, or that we expected that a majority of the indicators be in place to participate. Rather, that the GlassPockets exercise would serve to surface it as a priority, help the foundation evolve its transparency over time, and ideally would be a process the institution revisits on a regular basis, updating the GlassPockets profile with more and more indicators as transparency improves.

New Transparency Levels and Badges

So to help foundations better understand how to get started and how to grow transparency practices over time, we analyzed the data we have been collecting, and some patterns about how transparency evolves in philanthropy are now becoming clearer. We also conducted advisor interviews with a number of GlassPockets participants to better understand what would be most motivational and helpful in this regard. After reviewing everything we’ve learned so far, we have identified three levels through which foundations pass as they chart their course to greater transparency – these represent core, advanced, and champion-level transparency practices that you can view on this chart.

Explore how the Transparency Indicators relate to each level

Core-level transparency practices represent data most commonly shared by participating foundations and are the best place for new participants to begin. Advanced-level transparency practices open up the way you work to the world and represent information shared by about 50 to 70 percent of participating foundations. Champion-level transparency practices, in place at fewer than half of participating foundations, represent information-sharing that is pushing existing boundaries of foundation transparency.

These new levels represent an optional guide that can be helpful to follow but it is not intended to be viewed as a formal set of requirements. As has always been the case, any foundation at any stage of its transparency journey is welcome to participate and chart its own course. However, to motivate participation and progress, GlassPockets will begin awarding Transparency Badges based on the transparency level attained. These badges will appear on the GlassPockets profile, and will also be made available for use on the foundation’s website. Since it is not a one-size-fits-all, all participating foundations will automatically receive the Core GlassPockets transparency badge, and those who attain Advanced (10-18 indicators) or Champion level (19 or more indicators) will receive a badge denoting the appropriate designation.

Learn About the Transparency Badges

On the Level

Based on the new levels described above, GlassPockets will soon be adding the new Transparency Badges to each profile. So, if it’s been awhile since you reviewed your “Who Has GlassPockets?” profile, or if you’re looking for motivation to improve your transparency, now’s the time to review your existing profile, or submit a new one to see how your foundation stacks up. For existing GlassPockets participants, May 28th is the deadline to review your profile and get any updates or changes in to us before we start making the transparency levels and badges visible on the GlassPockets website the week of June 3rd. To update your profile, you can fill out any new links or corrections on this submission form, or simply email me your changes. As always, new profiles can be added at any time and you can learn more about that process here.

And last, but certainly not least, big thanks and cheers to our existing GlassPockets participants for helping us reach this milestone, and a big welcome to those who will help us reach the next one!

-- Janet Camarena

Join Candid at the PEAK Grantmaking Conference
March 7, 2019

Untitled designIt’s Peak season! PEAK Grantmaking conference season, that is. That time of year many of us look forward to when grants operations professionals get together to compare notes, learn from one another, and take home new ideas and approaches to make their grantmaking practices and process more efficient, effective, and equitable.

Candid Round Table

candidWe are particularly excited about PEAK’s conference this year, because it’s our first time going out into conference land as Candid, so we’re looking forward to getting out there, and doing the usual mixing and mingling, but also listening and learning from questions and ideas you have to share with us. So bring your hopes and dreams about how we transform to our Candid Round Table on Tuesday, March 12th from 3:45-5:15pm. We will also have a Candid booth in the Exhibit Hall, so please stop by and visit!

Beyond the Round Table and exhibiting, we also hope you will also join us for a couple of very timely and topical sessions we’ll be offering.

Ivory Tower No More

First up on Monday, March 11th from 1:30-2:45pm, I’ll be facilitating a session called Ivory Tower No More, which will give participants a sneak preview of both the new PEAK Principles and Practices, as well as the forthcoming GlassPockets Transparency Levels—all in the name of helping your foundation avoid “Ivory Tower Syndrome.” How do you know if you are suffering from this dreaded malady? Have your policies and practices built a moat around your foundation that is as much an obstacle for you as for others?  Learn how to avoid creating practices that work against your foundation’s ability to live up to its commitment to serve the public good. This session focuses on the importance of transparency to effective foundation stewardship, and helps you to understand how to shift toward openness in a way that strengthens your foundation by building bridges instead of moats. Inspiring case studies will be shared by my panel colleagues, Amy Anderson from the Bush Foundation; Mona Jhawar from The California Endowment; and Cheryl Milloy from the Marguerite Casey Foundation.

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Participatory Grantmaking

Then on Tuesday morning, join my Candid colleague, Jen Bokoff along with Arlene Wilson-Grant from the Disability Rights Fund, as they introduce Participatory Grantmaking 101: Inclusive and Effective Strategic Practice. This session highlights findings from our latest GrantCraft guide. Explore the “why” and the “how” of participatory grantmaking, from its benefits and its challenges to its mechanics for recruiting community members, reviewing applications, and making decisions. Hear about the practical, real-world experience of foundations that have been using this approach for years. Presenters will offer both a field-wide view and specific anecdotes from within PEAK Grantmaking member foundations.

Hope to see you in Denver!

--Janet Camarena

How Family Foundations Are Opening Up: Part II
January 31, 2019

Elaine Gast Fawcett of PhilanthropyCommunications.com is a philanthropy writer and communications strategist who has managed multi-million dollar grant programs for foundations, is a certified multigenerational family trainer with 21/64, and a Contributing Editor to the National Center for Family Philanthropy (NCFP). This post is the second of a two-part look at some of the key findings about transparency in family foundations from a new NCFP report.

Elaine Gast Fawcett
Elaine Gast Fawcett

Last week I started by identifying some of the key ways in which family foundations are working more transparently than in the past. Strengthening relationships was core to the two practices I identified: being accessible to grant applicants and learning from listening to the community. Here are a few more helpful examples and practices from the National Center for Family Philanthropy’s new guide Transparency in Family Philanthropy: Opening to the Possibilities.

Transparency is…Credibility to Bring Voice to Issues

When Stefan Lanfer came to the Barr Foundation in 2008, it was just over a decade old, and did all of its grantmaking anonymously. “In 2009, Barr’s trustees decided it was time to be more open and transparent about the foundation’s work,” he says.

What drove the decision? “Mission. The board saw the potential to bring more value beyond its grant dollars alone—to elevate the voices and work of our partners, and also to use our own voice to contribute to public debates about the issues we focus on.”

The shift to greater transparency took time. One of the foundation’s core values is humility. For its many years as an anonymous funder, the prevailing view was that “attention ought to be on the community leaders and issues at hand, not us,” says Lanfer, who was tasked with leading the foundation’s communications efforts. “We weren’t interested merely in increasing visibility for Barr. We wanted to know how to use communications to further our mission.”

“We realized there are times when the Barr Foundation lending its voice can be significant to issues affecting our city and region,” he says. “It can spark, frame, and help shift important conversations.”

For example, like many cities, Boston has experienced a huge real estate boom along its waterfront, says Lanfer. “Over the last 10 years, development along Boston’s waterfront has exploded. Meanwhile media coverage and public debate has principally focused on the merits or concerns about individual projects—and not on growing concerns that Boston’s waterfront could end up being walled off from public use. In this context, Barr’s president, Jim Canales, wrote an Op Ed that ran in the Boston Globe, calling for a new conversation, and a different approach. He called for greater ambition and vision to create a waterfront that all can access and enjoy for generations.”

That one Op-Ed precipitated a significant increase in media coverage of the topic. At the same time, Barr launched a new special initiative focused on the waterfront, which has since awarded over $11 million. Yet, it was a willingness to add its voice to the conversation, says Lanfer, that had that first, important amplifying effect. “It drew more attention to the cause and created a momentum that wasn’t there before, and has only continued to build.”

Transparency is…Sharing Mistakes in the Spirit of Learning

“When we started thinking about transparency, it was when we were looking at ways to help communities develop and how they could become more resilient, flexible, and intuitive in their own ways,” says Richard Russell, board member of The Russell Family Foundation (TRFF). “We looked at what was making a difference in the waters of Puget Sound. What we learned was that more than 50 percent of the pollution of Puget Sound comes from the communities surrounding it, and that those communities have a lack of consciousness that they live next to this incredible fjord and are dumping everything in there.”

“We asked ourselves: what is our theory of change? What will make a difference down the road?” says Russell. “We saw an opportunity to build trust and convene community. The more we can be open with each other, the better the quality of our connection.”

One of the ways to be open is to share mistakes, he says. “In our culture, mistakes are taboo. Yet revealing mistakes can be a source of strength,” he says. “We all think we have to protect ourselves. Yet a lot of our nervousness or fears around that are misguided.”

“My parents (George and Jane Russell, founders of TRFF) believed that you can advance progress so much faster if you got the right people in the room and got out of their way. If you try to keep people out of the room or hide mistakes that people are inevitably going to make, it injects more tension into relationships,” says Russell.

In the spirit of its founders, TRFF posts its mistakes. In fact, for years, one of the most it ever posted was on a failed program related investment that it had made to a nonprofit. “The video featured interviews with the executive director of the nonprofit, interviews with me from TRFF, what we had learned, and how we the foundation processed these lessons learned across the silos,” says CEO Richard Woo.

“People don’t learn from each other if they aren’t open,” says Russell. “One of the most valuable things we’ve been able to do as a community leader is to convene people on issues that they aren’t talking about—to get people to let their hair down and talk openly. We all need to be a learning organization.”

Transparency is…Opening Up Online

A website is a minimal transparency tool, says Patrick Troska. “At a minimum, people should be able to find you and get in touch with you, not have their question go into some black hole. We do exist in the public trust and are supposed to be responding to the public—and if we’re not doing that, what are we doing?”

“I hope these stories will inspire family foundations to look at their own transparency practices, and how family foundations—and the communities they serve—can benefit from increased openness.”

Recently, the Jay and Rose Phillips Family Foundation of Minnesota revamped its website to be more community focused. There are now photos from the community, blog posts written by foundation staff and other guest writers, staff contact information, and funding guidelines. The foundation is even considering an interactive map showing where they fund.

The Perrin Foundation in New Haven, Connecticut also recently redeveloped its website. “When we started the process, we found we weren’t as transparent online as we thought we were,” says president Laura McCargar. “On our previous site, we had listed our board chair, but no other board members. We talked about grantmaking areas, but didn’t talk about how we encourage folks to build relationships. We listed our grant partners, but no financials.”

While it’s been a somewhat challenging process to redevelop the website, the “opportunity to discuss together how we publicly represent ourselves has been invaluable.” She says one of the discussion points was about how board members individually wish to be represented on the site. “Some felt photos might make it too much about the family, and others felt it would keep us too much behind a veil if we didn’t put photos up. These are important conversations to have.”

Ultimately, consistent with the GlassPockets transparency self-assessment, it’s up to a family foundation board, perhaps with staff, to decide on the right level of transparency for them, and why. I hope these stories will inspire family foundations to look at their own transparency practices, and how family foundations—and the communities they serve—can benefit from increased openness.

Want more? Download the National Center for Family Philanthropy’s new guide, Transparency in Family Philanthropy: Opening to the Possibilities, which encourages donors, boards, and staff of family foundations (and other giving vehicles) to purposefully consider their choices regarding transparency in grantmaking, governance, and operations. This guide includes a list of questions family foundations can ask themselves as a board to think deeply and develop a transparency strategy.

--Elaine Gast Fawcett

How Family Foundations Are Opening Up
January 24, 2019

Elaine Gast Fawcett of PhilanthropyCommunications.com is a philanthropy writer and communications strategist who has managed multi-million dollar grant programs for foundations, is a certified multigenerational family trainer with 21/64, and a Contributing Editor to the National Center for Family Philanthropy (NCFP). This post is the first of a two-part look at some of the key findings about transparency in family foundations from a new NCFP report.

Elaine Gast Fawcett
Elaine Gast Fawcett

When it comes to transparency, family foundations, by and large, choose the level of their liking or opt to remain “under the radar.” Yet as the public and the nonprofit sector call for greater funder openness and transparency, more family foundations are wondering: how transparent should we be, and why? Will transparency lead to greater effectiveness? Or are there some circumstances where it serves our mission more to stay mums-the-word?

While there is a wide range of transparency practices in family philanthropy, there are more stories of the field swinging toward openness. I interviewed a number of family foundations for the National Center for Family Philanthropy’s new guide Transparency in Family Philanthropy: Opening to the Possibilities. Here are a few stories that show how family funders are thinking and acting when it comes to transparency, and what has come as a result.

Transparency is…Being Accessible to Grant Applicants

“When we think about our approach, we don’t use the word transparency—it’s just what we do,” says Jean Buckley, president of the Tracy Family Foundation in Illinois, and daughter of the founders R.T. and Dorothy Tracy.

“From a grantmaking perspective, we’ve always strived to be transparent in our process—communicating clearly on our website how to apply and when we make funding decisions,” she says. Beyond that, the Tracy Foundation encourages grant applicants to consult with the foundation program manager to strengthen their applications and increase their chances of getting funded.

“We see so many applications that come in and need a lot of work. By making ourselves accessible to grant applicants, we can give them tips on making their proposals better. It also helps our program manager get to know the organization, and prepare to communicate to the board.”

She acknowledges that a foundation can’t have that level of communication with applicants without a dedicated staff. It takes time to dedicate those resources. Yet, at the end of the day, she says, it saves time. “I used to spend my time reading through countless applications, sending emails and follow up emails. And more than half the time, it would postpone funding,” she says. “Now that applicants have these pre-conversations with our program officer, the applications are clearer, and our discussions now are so much more efficient at board meetings. It’s improved our process and saved everyone time,” she says.

Buckley does acknowledge that there are challenges to transparency, particularly in small towns. “We live in a rural area, and no one wants to feel like they are bragging about giving away money,” she says. “Privacy can also be an issue. The more ‘out there’ the foundation is, people always want something from you, and there’s a good chance you’ll get stopped in the grocery store,” she laughs.

It’s a chance she is willing to take. “Without transparency, funders can miss out on opportunities and connections and learning. We all learn so much from each other,” says Buckley.

”It’s not like we sit around and talk about how to be more transparent. We’re open, honest people running a foundation, trying to make the communities we work in a better place. To do that requires us to be transparent, to engage in thoughtful communication with ourselves and others.” – Jean Buckley, Tracy Family Foundation

Transparency is…Listening and Building Authentic Relationships

Authenticity and transparency go hand in hand, says Patrick Troska, executive director of the Jay and Rose Phillips Family Foundation of Minnesota. It requires a different set of skills to do it right and well, and it takes time and effort.

Philanthropists have historically been more directive and less in the role of listener, he says. “We realized we needed to stop talking and authentically listen. That’s how we built relationships. We were transparent about our guiding values and that we wanted to be in true partnership with the community. Even using the word partners as opposed to grantees intimates a different way of being.”

First, foundation staff assessed themselves individually and as an organization using a tool called the Intercultural Development Inventory assessment. “We needed to understand how we show up in the community when it comes to race, diversity and equity—what are the biases and lenses we bring, how much space do we take up based on our level of privilege, and how can we, as a predominantly white staff, authentically work in a persons of color community? Understanding this was an important first step. It showed us who we are, what we needed to do differently, and what types of behaviors we would need to start to practice.”

“Next, we had conversations with anyone who would talk with us: community leaders, faith leaders, teachers, principals, students, business leaders, and more. We asked them: what are your hopes, your dreams for your community? What do you most want for this community?”

“Then? We listened.”

This wasn’t always easy or comfortable. Troska remembers a moment at a community meeting when an angry leader shouted at foundation staff. “Who are you to be in our community, she said. We knew we needed to sit there and listen. And we came back the next week, and the next week, and listened more. We could have gotten defensive or run away. But we stayed and practiced a set of skills and actions that helped us show up differently.”

“We now have a strong set of allies—folks who want to be a part of the work we’re doing. A new set of leaders emerged from those conversations we had early on. We’re now seen as a more trusted partner in the community, all because of the work we did to be more open to what the community had to say.”

Learn more about transparency trends in philanthropy in my next post, or by downloading the National Center for Family Philanthropy’s new guide, Transparency in Family Philanthropy: Opening to the Possibilities.

--Elaine Gast Fawcett

Transparency & Start-up Philanthropy: What We Can Learn from Bezos and Zuckerberg
October 11, 2018

Janet Camarena is director of transparency initiatives at Foundation Center.

Janet Camarena PhotoIt’s hard to think of a philanthropic institution as a start-up. The phrase “start-up” conjures the image of two geeks in a garage with big dreams but very limited means. But as we all know from breathless news coverage about them, some of these once resource-constrained, scrappy start-ups have gone the distance, hit it big, and now are learning the ropes of managing another kind of start-up—the philanthropy kind.

I was recently reminded of this trajectory when a reporter from CNBC contacted me to ask about Jeff Bezos’ new Day One Fund for a story he was working on about the announcement that Bezos and his wife, novelist MacKenzie Bezos, were establishing a $2 billion philanthropic fund to help support homeless initiatives and early childhood education for low-income children. As a tech reporter, he was asking a lot of good questions to better understand the nature of organized philanthropy.  He wanted to know about things like the structure of the fund, where the funds would come from, what kind of philanthropic vehicle it might be, and the transparency and tax regulations for each kind of vehicle.

I had a strong sense of déjà vu, as I realized I’d had a very similar conversation about 18 months ago when Mark Zuckerberg and Priscilla Chan announced the launch of the Chan Zuckerberg Initiative (CZI). In choosing to structure CZI as an Limited Liability Corporation (LLC), and not a private foundation or nonprofit entity, they launched a global debate that put philanthropic transparency on the map like never before. Unlike private foundations, LLCs are not required to provide details on giving, are able to fund both for profit and nonprofit entities, and there is no transfer of funds to an entity that is regulated to serve the public good. So, suddenly topics usually reserved for the geekiest of foundation geeks--tax code, philanthropic vehicles, and the difference between traditional philanthropy and the LLC approach --were being covered by everyone from The New York Times to San Jose Mercury News.

In Bezos’ case, it’s unclear as of this writing how the Day One Fund will be structured or when we might learn more. But Axios reported last month that according to public records, the couple had “incorporated a nonprofit in Washington State called Bezos Foundation, and someone reserved the name ‘Bezos Day 1 Foundation’ for a nonprofit.”

”Philanthropic transparency is very important to building public trust and credibility for institutional giving.“

The announcement did answer long standing speculation and questions that began more than a year ago, when Bezos started a crowd-sourcing experiment asking the world via Twitter to suggest philanthropic ideas to him at the “intersection of urgent need and lasting impact.” The inquiry led to more than 46,000 responses, and much speculation about what the eventual philanthropic mission would be. In his announcement Bezos described two groups within the Day One Fund: The Day 1 Families Fund, which will support homeless support organizations such as Mary’s Place in Seattle; and the Day 1 Academies Fund, which is to fund the launch of a network of Montessori pre-schools for low-income children.

What might be most surprising to Bezos is that though his September announcement puts the focus area questions and speculations to rest, it has created a whole host of new questions about the Fund. This led me to think about our mission at GlassPockets around championing greater philanthropic transparency, and what that might look like for a start-up fund.

Philanthropic transparency is very important to building public trust and credibility for institutional giving. This is particularly true for large, highly visible, and new philanthropic initiatives but could be a helpful guide for other emergent philanthropies. So beyond the social media and the press release, what’s a newly minted philanthropist supposed to share? Based on our “Who Has Glass Pockets?” self-assessment tool, as well from the questions we get from reporters and researchers, here are some suggestions of how to think about telling the story of your start-up philanthropy:

  • Even if short on details, establish a website where people can go to look under the hood and learn more details about the work the philanthropy plans to do, how it plans to do it, and how people can stay informed of new developments. Sunlight Giving, which is a philanthropy that started up in 2014 as a result of the sale of WhatsApp to Facebook, and has already joined the GlassPockets transparency movement, made it a point to establish a website and commit to transparency early on.
  • What motivated the establishment of the fund and the issue areas? Mark Zuckerberg and Priscilla Chan provide a great example of this as the announcement for the launch of CZI was inspired by the birth of their daughter to whom they dedicated the Initiative’s vision in a “Dear Max” letter format.
  • What is the scale of the giving and what is the source of the funds?
  • How will the fund be structured? Is it a private foundation, a donor-advised fund, a limited liability corporation, or a supporting organization of a community foundation? Of these structures, the private foundation provides the most transparency because of the annual 990-PF filing detailing foundation finances, grants, and payout among other disclosures.
  • Who will be running the fund? And if it’s structured as a nonprofit, who will comprise the board of directors? Is it exclusively family members on the board, or a mix?
  • How and who will select grantees? What will the grantmaking process look like? Since this is not likely to be defined at the start-up stage, share a target date by when you hope to have this information available.
  • How will the funders get input from the communities they seek to serve? And how else will the funders learn about the issues they have identified?
  • Through what mechanism will grants and other announcements be made in the future?

It may seem like a long list, but by opening up the playbook and speaking from the heart, a new philanthropist can inspire others with their vision rather than inspiring the suspicion that inevitably comes with opacity.

--Janet Camarena

“Because It’s Hard” Is Not an Excuse – Challenges in Collecting and Using Demographic Data for Grantmaking
August 30, 2018

Melissa Sines is the Effective Practices Program Manager at PEAK Grantmaking. In this role, she works with internal teams, external consultants, volunteer advisory groups, and partner organizations to articulate and highlight the best ways to make grants – Effective Practices. A version of this post also appears in the PEAK Grantmaking blog.

MelissaFor philanthropy to advance equity in all communities, especially low-income communities and communities of color, it needs to be able to understand the demographics of the organizations being funded (and declined), the people being served, and the communities impacted. That data should be used to assess practices and drive decision making.

PEAK Grantmaking is working to better understand and build the capacity of grantmakers for collecting and utilizing demographic data as part of their grantmaking. Our work is focused on answering four key questions:

  • What demographic data are grantmakers collecting and why?
  • How are they collecting these demographic data?
  • How is demographic data being used and interpreted?
  • How can funders use demographic data to inform their work?

In the process of undertaking this research, we surfaced a lot of myths and challenges around this topic that prevent our field from reaching the goal of being accountable to our communities and collecting this data for responsible and effective use.

Generally, about half of all grantmakers are collecting demographic data either about the communities they are serving or about the leaders of the nonprofits they have supported. For those who reported that they found the collection and use of this data to be challenging, our researcher dug a little deeper and asked about the challenges they were seeing.

Some of the challenges that were brought to the forefront by our research were:

PEAK Grantmaking reportChallenge 1: Fidelity and Accuracy in Self-Reported Data
Data, and self-reported data in particular, will always be limited in its ability to tell the entire story and to achieve the nuance necessary for understanding. Many nonprofits, especially small grassroots organizations, lack the capability or capacity to collect and track data about their communities. In addition, white-led nonprofits may fear that lack of diversity at the board or senior staff level may be judged harshly by grantmakers.

Challenge 2: Broad Variations in Taxonomy
Detailed and flexible identity data can give a more complete picture of the community, but this flexibility works against data standardization. Varying taxonomies, across sectors or organizations, can make it difficult to compare and contrast data. It can also be a real burden if the nonprofit applying for a grant does not collect demographic data in the categories that a grantmaker is using. This can lead to confusion about how to report this data to a funder.

Challenge 3: Varying Data Needs Across Programs
Even inside a single organization, different programs may be collecting and tracking different data, as program officers respond to needs in their community and directives from senior leadership. Different strategies or approaches to a problem demand different data. For instance, an arts advocacy program may be more concerned with constituent demographics and impact, while an artist’s program will want to know about demographics of individual artists.

Challenge 4: Aggregating Data for Coalitions and Collaborations
This becomes even more complex as coalitions and collaborative efforts that bring together numerous organizations, or programs inside of different organizations, to accomplish a single task. The aforementioned challenges are compounded as more organizations, different databases, and various taxonomies try to aggregate consistent demographic data to track impact on specific populations.

These are all very real challenges, but they are not insurmountable. Philanthropy, if it puts itself to the task, can tackle these challenges.

Some suggestions to get the field started from our report include

  • Don’t let the perfect be the enemy of the good. Pilot systems for data collection, then revisit them to ensure that they are working correctly, meeting the need for good data, and serving the ultimate goal of tracking impact.
  • Fund the capacity of nonprofits to collect good data and to engage in their own diversity, equity, and inclusion efforts.
  • Engage in a conversation – internally and externally – about how this data will be collected and how it will be used. If foundation staff and the nonprofits they work with understand the need for this data, they will more willingly seek and provide this information.
  • For coalitions and collaborative efforts, it may make sense to fund a backbone organization that takes on this task (among other administrative or evaluation efforts) in support of the collective effort.
  • Work with your funding peers – in an issue area or in a community – to approach this challenge in a way that will decrease the burden on nonprofits and utilize experts that may exist at larger grantmaking operations.
  • Support field-wide data aggregators, like GuideStar or the Foundation Center, and work alongside them as they try to collect and disseminate demographic data about the staff and boards at nonprofits and the demographics of communities that are being supported by grantmaking funds.

Grantmakers have the resources and the expertise to begin solving this issue and to share their learning with the entire field. To read more about how grantmakers are collecting and using demographic data, download the full report.

--Melissa Sines

It’s Not You, It’s Me: Breaking Up With Your Organization’s Inequitable Funding Practices
March 21, 2018

Erika Grace “E.G.” Nelson is a Community Health and Health Equity Program Manager at the Center for Prevention at Blue Cross and Blue Shield of Minnesota. E.G. recently led the Center through an equity scan of its Request for Proposal (RFP) policies and procedures.

Erika Nelson photo“It’s not you; it’s me” is possibly the most cliché break-up excuse, but for many funders, it really is their own policies and procedures that undermine their ability to find community soulmates. Perhaps you have had conversations with community members who have said that they found out about your funding opportunity too late, were too busy to apply, or, worse yet, were rejected even though their project sounds like a great fit based on the conversation you are currently having with them. The reality is that funders typically enact policies that are convenient for themselves, as opposed to what makes sense for grantseekers, and diversity, equity, and inclusion (DEI) fall by the wayside of expediency. As a result, organizations with the most social and fiscal capital have the best shot at receiving awards.

Have you ever taken the time to think about how your funding portfolio might look differently if your RFP process was designed to be more equitable and inclusive? We recently completed an equity scan, and here is a bit about how this reflection has led to changes in our RFP process.

“Funders typically enact policies that are convenient for themselves, as opposed to what makes sense for grantseekers.”

At the Center for Prevention, our goal is to improve the health of all Minnesotans by tackling the leading causes of preventable disease and death – commercial tobacco use, physical inactivity, and unhealthy eating. While Minnesota has one of the best overall health rankings in the nation, we see huge gaps in health outcomes when considering factors such as race, income, and area of residence.

We also know that communities are aware of what they need to be healthy, but organizations established by and for marginalized communities tend to face greater barriers than well-resourced, mainstream organizations in getting what they need. We wanted to remove as many barriers from our application process as possible so that we could find and support more community-based and culturally-tailored approaches to addressing health needs. To begin identifying these barriers, our team reflected on challenges identified by communities we work with and walked through our application process from beginning to end using an equity lens. As a result, we have implemented several systemic changes to move towards our vision of a truly equitable process.

Bringing the Funding Opportunities to the Community

BCBS_Center_Prevention_vert_blueWe began our journey by thinking about funding opportunities. Before an organization can even apply for funding, it needs to know that an opportunity exists. Through community conversations, we learned that many organizations were unfamiliar with our resources and work. We recommended that project teams develop a tailored outreach plan for each funding opportunity, with specific outreach to organizations or sectors we considered to be key stakeholders or who had been markedly absent in previous rounds. Moving forward, we also have a goal of literally meeting folks where they are at – town halls, cultural events, on social media – to share our work and funding opportunities.

As a result, here are some ways we shifted how we engage with community organizations through our RFP process:

  • Time. Once applicants find out about an opportunity, they need to apply, which takes some time. We learned that some potential applicants prioritized other opportunities because they didn’t have the staff capacity to apply for multiple opportunities concurrently. The easiest solution to this problem was to give applicants more time, so we extended our open application period. In our case, we went from no set minimum to at least six weeks.
  • Assistance. We also wanted to make sure that applicants could make informed decisions about how to prioritize staff time, so we opened up new channels for discussing funding opportunities. We made sure that every application had a designated point person for answering questions from the public, and even piloted some creative ways to interact with the community in advance of the submitted application, such as an “office hours” hotline where anyone could call in and ask questions. The number of inquiries was manageable and allowed applicants to receive guidance on whether their projects were a good match before they invested time in applying. Follow-up survey data showed that this strategy paid off because applicants reported that they understood our funding objectives and that the time they invested in applying was appropriate for the potential award.
  • Accessibility. We are also working towards using more accessible language to articulate the merits of a viable proposal. We now run a readability test on all RFP language before publication, with the goal of using language that is no higher than an eighth grade reading level. Such tests have helped us remove jargon, and improve comprehension by professionals outside of public health as well as by non-native English speakers.

Leveling the Playing Field of Community Relationships

Our team also considered the role relationships play in evaluating proposals. We approached equity from two angles. We set limits on which and when “outside information”— knowledge we have about a project that didn’t come from the application—can be shared during proposal review. We also started reaching out to new applicants to discuss their work more deeply. Our familiarity with mainstream organizations and those we have previously funded can influence how we evaluate an application, and in some cases lead to an unfair advantage for groups that already have many advantages.  So these limits on “outside information” were put in place to level the playing field, as well as to begin to strengthen relationships with organizations that were new to us. These conversations helped us to fill in gaps in our understanding that we may unconsciously fill in for organizations we are already familiar with.

“We now run a readability test on all RFP language before publication…to remove jargon, and improve comprehension.”

Transparent Evaluation Processes

We felt transparency in our decision-making process could only improve the quality of proposals. One way we have done this is by making scoring rubrics available to applicants. We also began providing tailored feedback to each declined applicant on how the proposal could have been stronger in hopes that it will improve future submissions. Though we have yet to determine what impact this will have in the future, we can say that applicants have been appreciative and found this feedback to be useful.

Hope and More Work to Be Done

While we don’t yet have much data to analyze post-implementation, we have noticed a few positive outcomes. We have seen a great increase in applications from greater Minnesota in particular, demonstrating that our targeted outreach is increasingly effective. Our funding awards to projects by and for people of color have also doubled in one of two opportunities we have analyzed since implementation. Despite this progress, we continue to wrestle with how to develop scoring tools that better reflect our values. 

The above are just some examples of how we have begun to identify and address equity barriers in our process that may be helpful for others. If your foundation is considering something similar, here are some things we learned from our experience that may be helpful for you.

  • Leadership & Promising Practices. As with any new process implementation, support from leadership is critical. If you are met with resistance, keep in mind that funders typically want to emulate best and promising practices in philanthropy, and sharing what other funders are doing around diversity, equity, and inclusion can be highly motivating.
  • Checks & Balances. It is also important to keep in mind that old habits die hard. It is not necessarily because team members are resistant to change, but simply need to get into the routine of doing things differently. For that reason, be sure that you build in checks and balances along the way to ensure that all who touch your RFP process have the opportunity to identify pain points along the way while also upholding equity commitments.
  • No One Size Fits All. Keep in mind that there is not one model that will work for everyone, and much in the same way, not all the communities you serve will be pleased with the changes you make. So, keep asking for and responding to feedback from community and know that correcting mistakes is part of improvement and part of ensuring our processes continue to be ones that facilitate, rather than undermine, diversity, equity, and inclusion.

--Erika Grace “E.G.” Nelson

New on Glasspockets: Open Knowledge Feature Added to Glasspockets Profiles
March 19, 2018

Janet Camarena is director of transparency initiatives for Foundation Center

Janet Camarena photoWho has glass pockets when it comes to knowledge? Answering this question using our Glasspockets profiles just became a lot easier, thanks to a new feature we’ve added to emphasize the importance of creating a culture of shared learning in philanthropy. Beginning today, Glasspockets profiles are featuring a tie-in with our ongoing #OpenForGood campaign, designed to encourage open knowledge sharing by foundations.

All Glasspockets profiles now have a dedicated space to feature the knowledge that each foundation has contributed to IssueLab, which is a free, open repository that currently provides searchable access to nearly 24,000 knowledge documents. Currently, 67 of the 93 profiles on Glasspockets showcase recently shared reports on IssueLab. For example, looking at the Rockefeller Brothers Fund's Glasspockets profile reveals that it is participating in the #OpenForGood movement; a window appears on the right side of its profile featuring the latest learning the foundation has shared on IssueLab.

"Sharing your knowledge via open repositories is openness that is good for you and good for the field."

This window on shared knowledge is a dynamic feed generated from our IssueLab database, so if you have published evaluations or other publications to share that are not showing up in your profile, simply go to IssueLab to upload these documents, or contact our Glasspockets team for assistance. And if your foundation invested specifically in monitoring and evaluating results, you can share those evaluations in our new IssueLab: Results. To acknowledge your efforts for sharing your recent evaluations, your foundation will receive an #OpenforGood badge to display on your website and on your Glasspockets profile to signal your commitment to creating a community of shared learning.

Though not a formal part of the transparency assessment, the #OpenForGood feature makes profile users aware of the kinds of learning that are available from participating foundations. Besides linking to the two most recent reports, a shortcut is also provided linking the user to a landing page of all of that foundation’s available knowledge documents.

OFG Everyone Learns GroupSince Glasspockets began, the transparency self-assessment has tracked whether foundations make available a central landing page of knowledge on their own websites, and that will continue to be included moving forward. So what’s the difference here? Opening up your knowledge on your own website is great for people who already know about your institution and visit your website, but it doesn’t really help to spread that knowledge to peers and practitioners unaware of your work. The fragmentation of knowledge across thousands of websites doesn’t do much to accelerate progress as a field—but that’s where open repositories like IssueLab come in.

Open repositories have several things going for them that truly live up to the idea of being #OpenForGood. First of all, any report you make available on IssueLab becomes machine-readable, so it can more easily be used and built upon by others doing similar work. Secondly, once a resource has been added to IssueLab, it becomes part of the sector’s collective intelligence, feeding through an open protocol system, which integrates with systems like WorldCat in 10,000+ public libraries, which means students, academics, journalists, and the general public can easily find the knowledge you’ve generated and shared, even if they’ve never heard of IssueLab, Foundation Center, or your organization. Once in the system, your knowledge resources can also be issued something called a Digital Object Identifier (DOI), so you can track access and use of that knowledge in an ongoing way.

The easiest way to think of it is that sharing your knowledge via open repositories is openness that is good for you and good for the field. So how about it? What will you #OpenForGood?

--Janet Camarena

Open for Transformational Change: How Foundation Transparency Sets the Stage for Diversity, Equity, Inclusion, and Justice
February 14, 2018

Whitney Tome is the executive director of Green 2.0, a campaign dedicated to increasing the racial diversity of mainstream environmental NGOs, foundations and federal government agencies through data transparency, accountability, and increased resources.

Whitney Tome photoPhilanthropy invests billions of dollars into charitable causes each year. According to Foundation Center, foundations gave an estimated $59.28 billion in 2016. That’s a tremendous amount of capital. For better or worse, the field of philanthropy is a leader in determining what’s important and how social change happens. Whoever holds the purse also holds the power. And with power comes responsibility for foundations to set the gold standard, especially for diversity, equity, inclusion, and justice (DEIJ).

In my role as executive director of Green 2.0, I spend a lot of time helping foundations better understand how improved foundation transparency around DEIJ can position philanthropy to lead by example instead of just playing catch up, or worse, just going through the motions. Though we focus on the environmental field, what we have learned in the process can serve as a helpful example for all of philanthropy because every sector has been influenced by the power and privilege that exist in our society.

“Being transparent about the demographics of foundation staff and boards…can spur a review of recruitment and hiring process to reduce implicit biases.”

So what have we learned?  The environmental movement, in particular, has failed to adequately represent people of color. In 2014, Green 2.0 commissioned “The State of Diversity in Environmental Organizations” report authored by Dr. Dorceta Taylor, which found that while people of color are 36% of the U.S. population, they only comprise 12% of foundation staff in the world of environmental funding. And ample studies have shown that communities of color are disproportionately affected by environmental hazards. Green 2.0 envisions a different, more diverse movement that wins environmental battles for those most impacted. To catalyze transformational change, Green 2.0 works to increase the racial and ethnic diversity in the mainstream environmental movement. We call for data transparency, accountability, and increased resources to ensure NGOs and foundations are diverse.

As the sustained drumbeat to improve workplaces and increase opportunities for talented people of color, Green 2.0 engages with environmental NGOs and foundations by calling on them to share their demographic data year after year. This is not just transparency for transparency’s sake. We find there are direct benefits to this kind of transparency that spurs change for the better as outlined below. But there is still lots of room for improvement.

Since 2014, only 12 of the Top 40 environmental foundations have answered the call. Given the benefits of transparency to the DEIJ movement, it is important that both GuideStar and Glasspockets encourage disclosures pertaining to diversity data in their respective profiles. In the case of Glasspockets, the transparency self-assessment covers disclosures about both diversity values statements and demographic data, and what we have learned here is it remains a challenge for the field as a whole with fewer than half of participating foundations reporting any kind of values statement, and fewer than 10 percent disclosing any demographic data at all.  And out of a universe of more than 86,000 foundations, only 500 foundations have willingly submitted their demographic data to GuideStar via their profile page demonstrating that this is a challenge for all foundations. 

Commitment means:

  • Being transparent about the demographics of foundation staff and boards. Greater transparency can spur a review of recruitment and hiring process to reduce implicit biases but also allow foundations to identify the full range of organizations they should be supporting.
  • Encouraging grantees to submit their diversity data and communicate how they are working on diversity, equity, inclusion, and justice both internally and externally. As funders, foundations are uniquely suited to holding grantees accountable for advancing a more diverse environmental movement.
  • Recognizing your role as leaders in the field that influence the whole. When foundations make a move and engage deeply on issues, others follow suit. Foundations have an opportunity and responsibility to show the field the value of diversity through its action and set the standard on recruiting, attracting, and retaining talented people of color.

In order to see transformational change, foundations need to make a real commitment to diversity, equity, inclusion, and justice, internally. That’s more than providing lip service to the value of diversity. It is rather embedding equity and justice in the practices, policies and procedures of the organization and for foundations also into their grantmaking. Ask your foundation simple questions that may result in complex but informative answers as a start:

  • Are you tracking the data of your staff and board?
  • Do you have an organizational vision and/or mission around diversity, equity, inclusion, and justice?
  • Is there authentic leadership on DEIJ issues and are they holding the organization and themselves accountable for change?
  • Are your internal policies for attracting, recruiting, hiring, promoting and retaining staff transparent, equitable and consistently implemented?
  • Are you assessing your organizational culture and making constant adjustments to achieve your vision?
  • Are you tracking the demographic makeup of your grantees? Are you sharing those statistics with program officers? Are you using this to inform future grantmaking?

Several foundations have made or are starting to ask these questions, but many are not public about them.  From sharing the demographic data of their grantees to intentional recruiting and hiring staff of color, these foundations are changing their focus and what they fund. One foundation has been collecting the demographic data of their staff and grantees for several years; and sharing that data with grantees and program officers. This data gives program officers insight into where the dollars are going, how to shift their portfolio over time, and for their grantees they can now compare themselves to other organizations in the field. As a foundation, they have engaged in more DEIJ conversations internally and externally from how they support racial equity through funding to how they support the internal DEIJ work of grantees. This has spurred important conversation and reflection about funding, commitment, and action that this foundation is digging into and learning from every year. More need to start this conversation and be public about the answers that they are coming to.

Green 2.0 will continue to advance enduring change in the environmental movement broadly but we call on foundations to dedicate the time and resources needed to change the face of philanthropy to one that is more diverse, equitable, inclusive, and just.

--Whitney Tome

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About Transparency Talk

  • Transparency Talk, the Glasspockets blog, is a platform for candid and constructive conversation about foundation transparency and accountability. In this space, Foundation Center highlights strategies, findings, and best practices on the web and in foundations–illuminating the importance of having "glass pockets."

    The views expressed in this blog do not necessarily reflect the views of the Foundation Center.

    Questions and comments may be
    directed to:

    Janet Camarena
    Director, Transparency Initiatives
    Foundation Center

    If you are interested in being a
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