All December, Lincoln, Nebraska's Woods Charitable Fund has featured their 2012 grantees on Facebook, using social media to raise awareness of their $1.5 million in grants and 65 grantees, and in the process, highlighting the work being done by Lincoln's nonprofit community.
They've also added their Facebook feed to the Fund's new web site (designed and hosted by the Foundation Center), leveraging status updates to provide site visitors with the latest news and additional opportunities to interact with the foundation.
This isn't the only way Woods Charitable has been flexing their transparency muscles this year. In October, the Fund became one of the first 50 foundations to publish a "Who Has Glasspockets?" profile, showing that even with only a staff of four, foundations can be open about the work they do and accountable to the public and the communities they serve.
Have you seen other examples of foundations leveraging social media to communicate more effectively? Let us know!
-- Daniel Matz